ZJDL建设公司并购MM设计公司市场及财务可行性研究

发布时间：2018-06-03 23:27

本文选题：企业并购 + 市场可行性　；参考：《广东财经大学》2014年硕士论文

【摘要】：随着我国社会主义市场经济的不断发展，企业之间的竞争越来越激烈，部分企业选择通过并购来突出重围，实现既定战略目标。并购行为往往伴随着法律、市场、财务、评估、整合等风险，投资决策者只有在做出充分的分析和合理的判断才能避免企业蒙受损失。本文针对这一情况，，以当前国内外经济环境为背景，以企业并购理论为基础，以ZJDL建设公司并购MM设计公司为案例，收集大量资料并加以整理，力求理论与实践相结合，对并购行为的市场及财务可行性分析做了深入研究。本文主要内容如下：1）阐述和分析当前国内外经济环境及企业并购的基本理论；2）选定ZJDL建设公司并购MM设计公司为具体案例，充分收集并购双方目前的各项信息并加以分析和整理；3）选定具体的分析手段，从市场可行性和财务可行性两方面分别对该并购案例进行研究和论证。
[Abstract]:With the development of socialist market economy in our country, the competition among enterprises is becoming more and more fierce. Mergers and acquisitions are often accompanied by legal, market, financial, evaluation, integration and other risks, investment decision makers can only make sufficient analysis and reasonable judgment to avoid the loss of enterprises. This paper aims at this situation, taking the current domestic and foreign economic environment as the background, taking the enterprise merger and acquisition theory as the foundation, taking the ZJDL construction company M & A MM design company as the case, collects a large amount of data and arranges, strives to combine the theory with the practice. The market and financial feasibility of M & A are studied. The main contents of this paper are as follows: (1) to elaborate and analyze the current domestic and foreign economic environment and the basic theory of enterprise M & A; (2) to select ZJDL Construction Company M & A MM Design Company as a specific case. This paper collects the current information of both sides of M & A, analyzes and arranges the specific means of analysis, and studies and proves the case from two aspects of market feasibility and financial feasibility.
【学位授予单位】：广东财经大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F271;F406.7;F426.92

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