在瓷与“纸”之间—当代景德镇期刊媒介研究

发布时间：2018-01-29 14:04

本文关键词： 期刊专业传播产业推动社会价值　出处：《景德镇陶瓷学院》2012年硕士论文　论文类型：学位论文

【摘要】：景德镇是千年瓷都，至今仍是中国陶瓷尤其是艺术瓷的生产重镇。在当代景德镇陶瓷产业的发展中，景德镇本地的期刊作为大众传播媒介，对于推动其产业的发展、信息的传播与交流具有重要的作用。自1958年《陶瓷美术》一刊诞生后，创刊与发展于景德镇的综合性陶瓷期刊就有《中国陶瓷》、《景德镇陶瓷》、《陶瓷研究》、《陶瓷学报》、《瓷器》、《中国陶瓷工业》等刊物。这些刊物以物质实体属性，介于传播者和受众之间。本文《在瓷与“纸”之间—当代景德镇期刊媒介研究》，旨在通过系统梳理1949年至2011年景德镇期刊媒介的历史沿革，结合每本刊物的创刊宗旨、编辑思想、经典栏目等要素，阐述景德镇期刊媒介在创刊与发展的半世纪对景德镇当代陶瓷艺术、陶瓷艺术工作者、景德镇当代陶瓷产业，所起到的重要支撑作用。本文分为七章。第一章对课题的研究目的、研究方法、研究意义进行简要概述；第二章论述了景德镇期刊媒介的发展概况，本文将景德镇期刊媒介分为三个时期：第一个时期为1949年至1969年，即期刊初创期；第二个时期为1970年至1989年，即期刊鼎盛期；第三个时期为1990年至2011年，即期刊衍变期。本章还结合不同时期的社会背景，分析了每本刊物的创刊宗旨、文化定位、经典栏目等；第三至五章，以知名度、美誉度及影响力作为参考依据，，结合办刊宗旨、文本结构，对《景德镇陶瓷》、《瓷器》、《中国陶瓷》艺术版这三本刊物进行了一一解析；第六章以景德镇期刊媒介的生存与发展为要点，分别论述了景德镇期刊媒介的发行方式、消费特征、受众特征等；第七章以景德镇期刊媒介的社会贡献为要点，分别论述了景德镇期刊媒介对景德镇当代陶瓷艺术、陶瓷艺术工作者、景德镇当代陶瓷产业的社会作用和价值。
[Abstract]:Jingdezhen is a millennia porcelain capital, and is still the production center of Chinese ceramics, especially artistic porcelain. In the development of contemporary Jingdezhen ceramics industry, Jingdezhen's local periodicals serve as mass media. For promoting the development of its industry, information dissemination and exchange has an important role. Since the birth of "Ceramic Art" in 1958, there have been "Chinese Ceramics", "Jingdezhen Ceramics", "Ceramic Research" and "Journal of Ceramics", which were founded and developed in Jingdezhen. "porcelain", "China Ceramics Industry" and so on. These publications have the material entity attribute, between the disseminator and the audience. This article < between the porcelain and the "paper"-the contemporary Jingdezhen periodical media research "." The purpose of this paper is to systematically comb the historical evolution of Jingdezhen periodical media from 1949 to 2011, combined with the founding purpose of each publication, editorial ideas, classical columns and other elements. This paper expounds the important supporting effect of Jingdezhen periodical media on the contemporary ceramic art, ceramic art workers and contemporary ceramic industry in Jingdezhen in the half century of its founding and development. This paper is divided into seven chapters. The first chapter gives a brief overview of the purpose, methods and significance of the research. The second chapter discusses the general situation of the development of Jingdezhen periodical media. This paper divides Jingdezhen periodical media into three periods: the first period is from 1949 to 1969, that is, the initial period of periodical creation; The second period is from 1970 to 1989, which is the peak period of periodicals. The third period is from 1990 to 2011, that is, the period of periodical evolution. This chapter also analyzes the founding purpose, cultural orientation, classical columns of each publication, combining with the social background of different periods. The third to fifth chapters, with the popularity, reputation and influence as the reference basis, combined with the purpose of the publication, text structure, "Jingdezhen Ceramics", "porcelain". "China Ceramics" art edition of these three publications were analyzed one by one; Chapter 6th focuses on the survival and development of Jingdezhen periodical media, respectively discusses the distribution mode of Jingdezhen periodical media, consumption characteristics, audience characteristics and so on; Chapter 7th focuses on the social contribution of Jingdezhen periodical media, and discusses the social function and value of Jingdezhen periodical media to Jingdezhen contemporary ceramic art, ceramic art workers and Jingdezhen contemporary ceramic industry.
【学位授予单位】：景德镇陶瓷学院
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：J527;G239.2

【参考文献】