西安文化产业与旅游产业融合发展研究

发布时间：2018-02-01 06:31

本文关键词： 产业融合文化产业旅游产业西安　出处：《西北师范大学》2015年硕士论文　论文类型：学位论文

【摘要】：自20世纪后半叶,产业融合发展作为一门新兴的形式,成为世界各国的共识,并在全球范围内蔓延,尤其是文化产业与旅游产业的融合,呈现出强劲的发展劲头,极大的拉动了世界旅游经济的整体发展水平。西安拥有世界著名历史文化名城的美誉,是中国文明,历史和文化遗产的发源地,历史积淀厚重,旅游资源独特。因此,西安发展文化产业和旅游产业融合,是对城市旅游业进行战略转型和可持续科学发展的必由之路。本文基于产业融合的思想,应用文献调查,归纳总结,案例分析等方法,对国内外文化产业和旅游产业的现状进行梳理辨析相关产业、文化产业和旅游产业的概念和理论,分析影响融合的因素,机理,路径和机制,针对西安市文化产业和旅游产业融合现状进行分析,归纳总结融合的优势,找出劣势与问题,结合曲江文化产业和旅游产业发展的成功经验,提出了西安文化产业和旅游产业融合发展的建议和对策:建立完善政策体系和法律保障机制;扩大宣传引导消费需求增加;创新管理方式;增强创意形成特色文化旅游品牌;深度整合文化旅游资源;完善人才培养体制。
[Abstract]:Since the second half of 20th century, the development of industrial convergence as a new form, has become the consensus of the world, and spread around the world, especially the integration of cultural industry and tourism industry. Xi'an has a good reputation as a famous historical and cultural city in the world and is the birthplace of Chinese civilization, history and cultural heritage. Historical accumulation is heavy and tourism resources are unique. Therefore, Xi'an develops cultural industry and tourism industry. This paper is based on the idea of industrial integration, the application of literature survey, summary, case analysis and other methods. This paper analyzes the current situation of cultural industry and tourism industry at home and abroad, and analyzes the concepts and theories of related industries, cultural industries and tourism industries, and analyzes the factors, mechanisms, paths and mechanisms that affect the integration. This paper analyzes the current situation of cultural industry and tourism industry in Xi'an, summarizes the advantages of integration, finds out the disadvantages and problems, and combines the successful experience of the development of cultural industry and tourism industry in Qujiang. This paper puts forward some suggestions and countermeasures for the integration and development of Xi'an cultural industry and tourism industry: establishing and perfecting the policy system and legal guarantee mechanism; Expand propaganda to guide the increase of consumption demand; Innovative management; Strengthening creativity to form cultural tourism brand with characteristics; Deep integration of cultural tourism resources; We will improve the personnel training system.
【学位授予单位】：西北师范大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：G124;F592.7

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