武汉市江夏区五里界都市农业旅游发展研究

发布时间：2018-04-02 11:13

本文选题：都市农业旅游　切入点：PEST　出处：《广西师范大学》2015年硕士论文

【摘要】：随着社会竞争加剧,人们生活工作压力加大,都市居民对旅游休闲需求日益凸显,这为都市农业旅游的发展提供广阔的市场。同时经济发展和人们生活水平的提高,也为居民享受都市农业旅游带来的轻松愉悦氛围创造了基本条件。都市农业旅游在这种境况下应运而生。本文以PEST分析法和案例分析法作为研究方法,首先以PEST分析法对五里界发展都市农业旅游的基础条件进行分析,得出五里界具备发展都市农业旅游的政策扶持、经济快速发展、社会认同和技术机遇等优势条件。其次以案例分析法,援引世界各国发展都市农业旅游的成功案例,提出五里界都市农业旅游五大发展模式。本文研究的主要内容如下：首先,对发展都市农业旅游的背景进行分析,得出五里界发展都市农业旅游的主要原因,从大背景解析该区域具备发展都市农业旅游的基础条件。并对现有学者的研究进行文献综述,研究结果发现学者们对都市农业旅游的研究范围广泛,较多对概念进行辨析,区别都市农业旅游、休闲农业、观光农业的差异,并研究都市农业旅游带来的综合影响。对都市农业旅游发展模式的研究,学者们对国外发展都市农业旅游的经验进行总结,研究我国发展都市农业旅游的可行性及其与可持续发展的关系,也有以各地区实际案例介绍都市农业旅游现状,少数学者研究了都市农业旅游的开发模式。其次以PEST分析法对五里界发展都市农业旅游的基础条件进行分析,分析结果显示,五里界都市农业旅游的发展是在国家重视和武汉政府扶持的条件下产生的,具有明显政策优势；而经济发展,居民收入的提高,为五里界发展都市农业旅游提供良好的经济基础；同时武汉大批青年人群及其喜爱山水的天性,可以看出五里界的发展符合社会发展趋势；最后当前发达的网络信息技术和交通技术为五里界都市农业旅游的发展带来机遇,但也存在旅游产品单一、管理不当等不足,也成为本文的研究目标。最后,结合上述现状分析,从近期、中期、远期提出五里界都市农业旅游的发展模式,指出近期应以资源驱动模式和项目驱动模式为重点,形成五里界都市农业旅游初期发展模型,此类模式的优势在于见效快；中期以区位优势为驱动力,利用五里界位于三大重点城区城郊的区位优势,发展辐射范围广泛的都市农业旅游发展模式；远期以产业驱动型和复合功能型为主推模式,发展大产业,延伸农业和旅游业产业链,实现五里界都市农业旅游可持续发展的远期战略目标,并以现有的成功案例为模式可行性提供证明材料。本文创新之处在于选取PEST为分析方法,全面、清晰的展示五里界都市农业旅游发展模式的构建优劣势；且针对性从近期、中期、长期三阶段提出资源驱动型、项目驱动型、区位驱动型、产业依托性和功能复合型多种发展模式,与以往研究的区别在于,目标明确,具有很强的现实指导意义。
[Abstract]:Along with the social competition, people living and working pressure increased, urban residents have become increasingly prominent in tourism and leisure needs, providing a broad market for the development of urban agriculture tourism. At the same time, the economic development and the improvement of people's living standard, also created the basic conditions for the residents to enjoy the urban agriculture tourism to a relaxed and pleasant atmosphere. In urban agriculture tourism this situation came into being. Based on the PEST analysis and case analysis as research methods, firstly the PEST analysis based on five conditions in the field of the development of urban agriculture tourism were analyzed, the five sector with the development of urban agriculture tourism policy support, the rapid development of economy, social identity and technological opportunities and other advantages. Secondly in the case analysis, citing the successful case of development of the world urban agriculture tourism, put forward in the five circle of urban agriculture tourism development mode of the five. The main research contents are as follows: firstly, the development of urban agriculture tourism in the background analysis, the main reason that the five sector in the development of urban agriculture tourism, have the basic conditions for the development of urban agriculture tourism in the background of the analysis of the region. And Study on the existing academic literature review, the research found that scholars of urban agriculture tourism the research on a wide range, more analysis on the concept of urban agriculture, tourism, Agricultural Sightseeing Leisure Agriculture difference, difference, and study the effect of comprehensive urban agriculture tourism brings. Research on urban agriculture tourism development model, summarize the scholars on the development of urban agriculture tourism experience, the feasibility study on the development of urban agriculture tourism in China and its relationship with sustainable development, but also to the area of actual case introduces the status quo of agricultural tourism city, a few scholars study on Urban Agriculture The tourism development model. Followed by PEST analysis on five basic conditions in the field of the development of urban agriculture tourism were analyzed, analysis results show that the development of the five sector in urban agriculture tourism is in the national attention and Wuhan government support conditions, has obvious advantages and policy; economic development, the income of residents improve, provide a good economic foundation for the five sector in the development of urban agriculture tourism in Wuhan; at the same time a large number of young people and love the landscape of nature, we can see that the development of five industry with the trend of social development opportunities; finally the developed network information technology and transportation technology for the development of urban agriculture tourism in five circles, but also there is a single tourism product, improper management, has become the target of the paper. Finally, combined with the analysis of the current situation, from the near future, the mid long term in the world put forward five agricultural tourism The development mode of travel, should be pointed out that the recent resource driving mode and project driven mode as the focus, the formation and development of the five sector in the early model of urban agriculture tourism, such model has the advantage of quick; in the middle location advantage as the driving force, the five sector is located in the outskirts of the three major advantages of the city, agricultural development mode urban tourism development a wide range of radiation; long term to industry driven infraredfiberand main push mode, the development of industry, agriculture and tourism industry chain extension, to achieve five in the field of sustainable development of Urban Agritourism long-term strategic objectives, and provide supporting materials to the existing success stories for the innovation mode is feasible. In selecting PEST as analysis method, comprehensive construction, clear display of five circles of urban agriculture tourism development mode and the advantages and disadvantages; for from the near future, metaphase, long period of order three It puts forward the multiple development models of resource driven, project driven, location driven, industrial supporting and functional composite. The difference from previous studies is that the goal is clear and has a strong practical guiding significance.

【学位授予单位】：广西师范大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F592.7

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