井冈山红色旅游开发研究

发布时间：2018-04-21 05:28

本文选题：红色旅游 + 井冈山　；参考：《华中师范大学》2013年硕士论文

【摘要】：红色旅游是以政治内容为宣传主题,以经济市场为运行手段,以满足广大人民群众的红色文化需求为目的的一种特殊的文化旅游；是旅游产业观念与革命传统教育方式的完美融合；其本身不仅仅是一种概念的创新,更是一个产业的创新,能够有效推动我国的精神文明建设。本文以著名红色旅游景区井冈山开发与保护为例,以统计学、管理学、市场营销学以及旅游服务业等相关理论作为基础,对井冈山红色旅游景区发展进行了深入的研究。文章主要分为以下六个部分进行详细介绍：1、绪论部分：简要介绍了红色旅游的相关研究背景,并分析了目前国内外相关的研究情况,重点阐明了对于红色旅游研究的重要意义以及本文所运用的相应研究方法及技术线路。2、第二部分：详细介绍了相关理论研究基础。从红色旅游概念出发,对其概念的进行界定；对红色旅游的相关特征进行归纳总结,描述了相应的开发利用原则,重点介绍了红色旅游的两种开发模式：联动开发模式以及社区开发模式；3、第三部分则重点介绍了著名红色旅游景区井冈山的相关具体情况,包括其自身的自然条件、区位条件,以及景区发展的社会优势以及相应的经济情况,最后详细介绍了该景区的红色历史与资源分布及特点；4、第四部分：基于井冈山的旅游资源基础,建立了对应的研究模型,并通过问卷调查的方式,收集相应研究数据并进行科学的理论分析,得出井冈山红色旅游开发非常详细的综合评判分析,包括其指标体系、指标权重值以及模糊综合评判结论。根据上述模型的详细分析,得出整个井冈山红色旅游开发的优势、劣势,并对井冈山红色旅游开发存在的主要问题进行了详细阐述；5、第五部分：根据井冈山红色旅游开发存在的主要问题,详细分析了井冈山红色旅游发展对策；6、结语部分：总结并提出了还未完善的问题。
[Abstract]:Red tourism is a special kind of cultural tourism, which takes the political content as the propaganda theme, the economic market as the operating means and meets the red cultural needs of the broad masses of people. It is not only a concept innovation, but also an industry innovation, which can effectively promote the construction of spiritual civilization in our country. Taking the development and protection of Jinggang Mountain as an example and taking statistics, management, marketing and tourism service as the basis, this paper makes an in-depth study on the development of Jinggangshan Red Tourism Scenic spot. The article is divided into the following six parts to introduce in detail: introduction: a brief introduction of the red tourism related research background, and analysis of the current domestic and foreign related research situation, The importance of the research on red tourism and the corresponding research methods and technical route. 2. The second part: the theoretical basis of the research is introduced in detail. Starting from the concept of red tourism, this paper defines its concept, summarizes the relevant characteristics of red tourism, and describes the corresponding principles of development and utilization. This paper mainly introduces two development modes of red tourism: linkage development model and community development mode. The third part mainly introduces the specific situation of Jinggang Mountain, a famous red tourism scenic spot, including its own natural conditions and location conditions. Finally, the paper introduces the red history, distribution and characteristics of the scenic spot in detail. The fourth part: based on the tourism resource foundation of Jinggang Mountain, the corresponding research model is established. And through the way of questionnaire, collect the corresponding research data and carry on the scientific theoretical analysis, draw the Jinggangshan red tourism development very detailed comprehensive evaluation analysis, including its index system, index weight value and fuzzy comprehensive evaluation conclusion. According to the detailed analysis of the above model, the advantages and disadvantages of the red tourism development in Jinggangshan are obtained. The main problems in the development of red tourism in Jinggangshan are expounded in detail. The fifth part: according to the main problems in the development of red tourism in Jinggangshan, This paper analyzes the countermeasures for the development of red tourism in Jinggangshan in detail.
【学位授予单位】：华中师范大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F592.7

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