旅游集散中心与其供应商协同创新研究

发布时间：2018-05-17 12:10

本文选题：旅游集散中心 + 旅游集散中心供应商　；参考：《华侨大学》2013年硕士论文

【摘要】：随着人们旅游观念的成熟、信息网络的普及以及现代交通技术的发展和交通工具的完善，旅游市场“散客化”的趋势越演越烈，散客旅游者逐渐成为旅游市场的主力军。散客旅游需求与团队旅游需求存在较大的区别，具有个性化、定制化的特点，旅游集散中心作为一种新的散客旅游运作模式在很多城市应运而生，在新兴的散客旅游市场上蕴藏着巨大的发展潜力。旅游集散中心的迅速发展需要旅游供应商的合作与配合，特别是在散客需求个性化、定制化的条件下，旅游集散中心更需要与旅游供应商建立良好的互动合作关系，实现协同发展，并在此基础上实现旅游产品的创新。文章首先明确了研究背景，分析了研究的理论和现实意义，在搜索相关研究文献的基础上，对旅游集散中心、协同创新以及旅游协同创新的研究进行了综述；其次，分别从旅游集散中心与其供应商协同创新的特征和模式、旅游集散中心与其供应商协同创新的动力和影响因素、旅游集散中心与其供应商协同创新的实现路径及评价等方面着手解决了旅游集散中心与其供应商的协同创新是什么，为什么，怎么办以及如何评判等方面的问题；再次，介绍了济南旅游集散中心、济南旅游集散中心与其供应商的合作形式，分析了济南旅游集散中心与其供应商协同创新的两个案例——“企业让利进社区”和“跟我游泉水”旅游线路，分析了济南旅游集散中心发展中存在的问题及解决对策；最后，总结论文的研究结论和研究的不足以及未来的研究方向。文章对旅游集散中心与其供应商的协同创新的研究，不仅从理论上扩展了协同学、协同创新理论的应用范围，丰富了对旅游集散中心的研究；而且从现实意义上看，对满足散客旅游者的需求，指导旅游集散中心的发展、规范散客旅游市场，，稳定旅游集散中心的供应关系，促进旅游集散中心的产品和服务的创新都有重大的意义。
[Abstract]:Along with the maturity of people ' s tourism concept , the popularization of information network and the development of modern transportation technology and the improvement of the transportation vehicles , the more the trend of the tourist market becomes more and more intense , the tourists are gradually becoming the main force of the tourist market .

Firstly , the paper makes clear the research background , analyzes the theoretical and practical significance of the research , and summarizes the research of the tourism gathering center , the cooperative innovation and the tourism cooperation innovation on the basis of searching the relevant research literature ;
Secondly , from the characteristics and modes of the collaborative innovation between the tourism hub and its suppliers , the paper addresses the problems of the collaborative innovation between the tourism hub and its suppliers , the motivation and influencing factors of the cooperative innovation between the tourism hub and its suppliers , the path and evaluation of the cooperative innovation between the tourism hub and its suppliers , and the reasons why , how to do and how to judge and so on ;
Thirdly , the paper introduces the forms of cooperation between Jinan Tourism Distribution Center and Jinan Tourism Distribution Center and its suppliers , analyses the two cases of collaboration innovation between Jinan Tourism Distribution Center and its suppliers , and analyses the problems existing in the development of Jinan Tourism Distribution Center and the countermeasures ;
Finally , the paper summarizes the research conclusion and the shortcomings of the research and the future research direction .

This paper studies the collaborative innovation of the tourism hub and its suppliers , which not only expands the application scope of Synergetics and Cooperative Innovation Theory , but also enriches the research of the tourism center .
Moreover , from the practical significance , it is of great significance to meet the needs of the tourists , guide the development of the tourist centers , regulate the tourist market , stabilize the supply relations of the tourist centers , and promote the innovation of the products and services of the tourist centers .
【学位授予单位】：华侨大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F592.6

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