河北省体育旅游发展策略研究
发布时间:2018-06-09 16:23
本文选题:体育旅游 + 发展策略 ; 参考:《河北师范大学》2013年硕士论文
【摘要】:近年来体育旅游作为一种新兴的旅游活动,得到了全世界的普遍认可,已成为了旅游业发展的一个重要组成部分,是继生态旅游以后的旅游新热点。为加快河北省体育旅游业发展建设,整合全省体育旅游资源,使河北省的体育旅游业能够更上一个台阶,本文以河北省旅游业的发展现状为基础,以各级方针、政策为导向,,在遵循旅游业发展和市场运作规律的前提下,对河北省体育旅游发展的策略进行了研究。本文主要工作如下: 1、明确研究对象和方法 本文将河北省体育旅游业的发展作为研究对象,综合运用体育产业学、旅游学、经济学、管理学、社会学、统计学、数学等相关学科知识,通过文献资料的查阅、实地调查、逻辑分析、专家访谈,以及定性与定量分析相结合的方法,得出本文研究结论。 2、综合分析河北省体育旅游资源 本部分对河北省内的登山、滑雪、节事赛事、海上项目与漂流运动、运动健身基地(场馆)与高尔夫等体育旅游资源进行了详细、全面的分析,为进一步的研究打下了坚实的基础。 3、针对河北省体育旅游发展的SWOT分析 本文运用SWOT方法对河北省体育旅游发展的机遇、挑战、优势、劣势等方面进行分析,指出了河北省体育旅游业发展过程中应重点发展建设的内容(发展优势、弥补劣势)、应克服的困难(当前的劣势及面对的挑战),以及当前发展体育旅游的大好时机(历史机遇)。 4、河北体育旅游发展策略的研究 本部分在前文研究的基础上,提出了河北省发展体育旅游业的相关战略政策导向,分析了山体体育旅游、滑雪体育旅游、水体体育旅游、专项体育旅游、节事体育旅游和基地场馆体育旅游的发展策略,并单独提出了体育旅游业的人才发展战略。
[Abstract]:In recent years, as a new tourism activity, sports tourism has been universally recognized all over the world. It has become an important part of tourism development and a new hot spot of tourism after ecotourism. In order to speed up the development and construction of sports tourism in Hebei Province, integrate the sports tourism resources of Hebei Province, and enable the sports tourism of Hebei Province to rise to a higher level, this article is based on the present situation of the tourism industry in Hebei Province and is guided by the principles and policies at all levels. Based on the rules of tourism development and market operation, this paper studies the strategies of sports tourism development in Hebei Province. The main work of this paper is as follows: 1. Make clear the research object and method. This paper takes the development of sports tourism in Hebei province as the research object, and comprehensively applies sports industry, tourism, economics, management, sociology, statistics, etc. Mathematics and other related disciplines knowledge, through the reference of literature, field investigation, logical analysis, expert interviews, as well as qualitative and quantitative analysis of the combination of methods, Draw the conclusion of this paper. 2, the comprehensive analysis of Hebei Province sports tourism resources this part of the Hebei Province mountaineering, skiing, festival events, sea events and drifting movement, Sports and fitness bases (stadiums) and golf and other sports tourism resources were analyzed in detail and comprehensively. The SWOT analysis for the development of sports tourism in Hebei Province is based on the SWOT method to analyze the opportunities, challenges, advantages and disadvantages of the development of sports tourism in Hebei Province. This paper points out the contents (development advantages) that should be emphasized in the development of sports tourism in Hebei Province. To make up for the disadvantages, we should overcome the difficulties (the current disadvantages and the challenges we face, as well as the great opportunity to develop sports tourism at present (historical opportunity: 4. 4). This part of the study is based on the previous studies. This paper puts forward the relevant strategic policy guidance for the development of sports tourism in Hebei Province, and analyzes the development strategies of mountain sports tourism, ski sports tourism, water sports tourism, special sports tourism, festival sports tourism and base stadiums sports tourism. And has proposed the sports tourism talented person development strategy separately.
【学位授予单位】:河北师范大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:G812.7;F592.7
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