新疆沙漠体育旅游研究

发布时间：2018-06-11 16:15

本文选题：沙漠旅游资源 + 现状　；参考：《新疆师范大学》2012年硕士论文

【摘要】：体育旅游作为现代旅游的一个重要组成部分，在我国起步较晚，但发展迅速，随着中国与国际化的轨，大众参与意识的不断增强，体育旅游逐步被人们所认识了解，它以不在被少数人所追捧，而是越来越受到大众的欢迎和喜爱。本文对新疆沙漠体育旅游资源开发的研究既有科学的理论价值，又对新疆沙漠体育旅游资源开发的可持续发展具有现实的指导意义。本文运用文献资料、专家访谈、实地考察、问卷调查、数理统计、逻辑归纳等研究方法，对新疆沙漠体育旅游资源开发这一问题展开研究。重点研究新疆沙漠体育旅游项目的开发和对潜在体育旅游资源进行挖掘。通过调查发现，新疆沙漠体育旅游资源具有丰富且独特的优势，但是，由于体育旅游资源开发理论研究滞后、缺乏有效的开发模式，一些资源又受到政策、经济等条件的限制，导致开发出来的体育旅游产品规模小且单一，缺乏对组合产品的开发。因此，作者提出了新疆沙漠体育旅游资源开发的战略构想，并对其开发的模式、开发的主体、开发的产品、开发的影响因素及其对策进行了深入的研究。根据调查的结果：本文揭示了新疆沙漠体育旅游资源对产业类开发模式应以“旅游+体育”为主；对资源类开发模式应以“组合”为主；开发主体由政府和企业合作开发最合理，，其次是由私营企业；开发产品类型的选择应以休闲类和刺激类为主，其它类型产品兼带发展；影响开发的关键因素是：产品类型单一、参与者不足；体育旅游资源与其它资源脱节，缺少整合；开发意识和观念落后；缺少传媒配合和有效宣传等。本文最后提出开发对策：产品优化、合理配合；渠道多样、引进资金；突出特色、打造品牌；整合资源、提高引力；强化意识、转变观念；广泛宣传，扩大客源等。同时重点强调在开发过程中一定要注重开发与保护相结合的原则，在旅游资源转化为旅游产品的过程中,在资源保护的基础上,强调旅游开发的技术途径,并在获得旅游收益的同时,对重点景区进行科学的维护、修缮,达到以开发促进保护的目的。
[Abstract]:Sports tourism, as an important part of modern tourism, started late in our country, but developed rapidly. With the development of China and internationalization and the increasing consciousness of mass participation, sports tourism has been gradually understood by people. It is not sought after by a few people, but is more and more popular and loved by the populace. The research on the development of sports tourism resources in Xinjiang desert has scientific theoretical value. It also has practical guiding significance for the sustainable development of sports tourism resources in Xinjiang desert. Based on the methods of literature, expert interview, field investigation, questionnaire survey, mathematical statistics and logical induction, this paper studies the exploitation of sports tourism resources in Xinjiang desert. This paper focuses on the development of sports tourism projects in Xinjiang desert and the exploitation of potential sports tourism resources. Through the investigation, it is found that Xinjiang desert sports tourism resources have rich and unique advantages. However, due to the lagged theoretical research on sports tourism resources development, the lack of effective development model, some resources are restricted by policies and economic conditions. As a result of the development of sports tourism products, the scale of small and single, lack of the development of composite products. Therefore, the author puts forward the strategic conception of the development of sports tourism resources in Xinjiang desert, and makes a deep research on the mode, the main body, the products, the influencing factors and the countermeasures of the exploitation. According to the results of the investigation, this paper reveals that the development mode of sports tourism resources in Xinjiang desert should be "tourism sports", "combination" should be the main mode of development of resources, and "tourism sports" should be the main mode of exploitation of sports resources in Xinjiang desert. The main body of development should be developed by the government and the enterprises in cooperation, then by the private enterprise, the choice of the product type should be mainly leisure type and stimulus type, and other types of products should be developed. The key factors influencing the development are: the single product type. Lack of participants; lack of integration of sports tourism resources and other resources; lack of awareness and concept of development; lack of media cooperation and effective publicity. Finally, this paper puts forward the development countermeasures: product optimization, reasonable cooperation, diversified channels, introduction of funds, prominent characteristics, building brand, integrating resources, improving gravity, strengthening consciousness, changing ideas, widely propagating, expanding the source of customers, etc. At the same time, emphasis should be placed on the principle of combining development with protection in the course of development. In the process of transforming tourism resources into tourism products and on the basis of resource protection, the technical approaches of tourism development should be emphasized. At the same time, the key scenic spots are scientifically maintained and repaired to achieve the purpose of development and protection.
【学位授予单位】：新疆师范大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：F592.7

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