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昆明市发展红色旅游产业研究

发布时间:2018-10-16 22:00
【摘要】:红色旅游作为一种新兴的专项旅游活动形式和产品类型是在20世纪90年代中后期才逐步发展起来的,尤其是2004年底,中共中央办公厅、国务院办公厅印发《2004年-2010年全国红色旅游发展规划纲要》掀起了全国发展红色旅游的热潮。由于红色旅游是以中国共产党领导人民在革命战争时期形成的纪念地、标志物为载体,以其所承载的革命历史、事迹和精神为内涵,组织接待旅游者开展缅怀学习、参观游览的主题性旅游活动,因而具有显著的中国特色。另外,其本身具有集政治引导功能、经济发展功能、文化传播功能为一体的特殊作用,因此,发展红色旅游产业有利于在广大人民群众尤其是青少年中进行爱国主义教育、革命传统教育和国防意识教育,弘扬和培育民族精神,又有利于把革命历史文化资源优势转变为经济优势,推动革命老区经济发展,推进社会主义新农村建设。这既是一项关系巩固党的执政地位的政治工程,一项关系发展先进文化的文化工程,又是一项关系革命老区经济社会发展和群众生活水平提高的经济工程。 本文在国内学者关于发展红色旅游研究的基础上,从昆明市的自然区位条件、社会经济状况、红色旅游资源、相关发展政策、市场发展前景及社会效应等方面进行实事求是的分析比较,指出了昆明市发展红色旅游产业的可行性和必要性。然后,重点运用SWOT分析方法,客观地分析了昆明市发展红色旅游的优势和条件,指出了存在的不足和问题,理性分析昆明市发展红色旅游面临的机会及威胁。在以上分析的基础上,结合昆明市的经济社会发展的总体规划和现代新昆明建设,提出了昆明市发展红色旅游产业的战略思想、战略目标、战略原则、战略模式、战略选择及对策建议,通过战略研究和对策建议的落实,努力实现昆明市红色旅游产业的品牌化、特色化、规模化,充分发挥红色旅游的“政治引导、经济发展、文化传播”三大功能,大力弘扬优良革命传统、展示昆明地方文化,增强全市各族人民的自豪感和积极投身家乡建设的热情,促进昆明经济社会实现跨越式发展。
[Abstract]:As a new form of special tourism activities and product types, red tourism developed gradually in the middle and late 1990s, especially at the end of 2004, when the General Office of the CPC Central Committee. The General Office of the State Council issued the outline of the National Red Tourism Development Plan from 2004 to 2010, which set off a nationwide upsurge in the development of red tourism. Because red tourism is a memorial place formed by the people under the leadership of the Communist Party of China during the revolutionary war, a symbol as a carrier and the revolutionary history, deeds and spirit carried by it as the connotation, it organizes the reception of tourists to carry out nostalgic study. Visit the theme of tourism activities, so has a prominent Chinese characteristics. In addition, it has a special function of integrating the functions of political guidance, economic development and cultural dissemination. Therefore, the development of the red tourism industry is conducive to carrying out patriotic education among the masses of the people, especially the young people. Revolutionary traditional education and national defense consciousness education, carrying forward and cultivating the national spirit, are also conducive to transforming the advantage of revolutionary historical and cultural resources into economic advantages, promoting the economic development of the old revolutionary areas, and promoting the construction of a new socialist countryside. This is not only a political project related to the consolidation of the ruling position of the Party, a cultural project related to the development of advanced culture, but also an economic project related to the economic and social development of the old revolutionary areas and the improvement of the living standards of the masses. On the basis of the domestic scholars' research on the development of red tourism, this paper starts with the natural location conditions, social and economic conditions, red tourism resources, and related development policies of Kunming. This paper analyzes and compares the market development prospects and social effects, and points out the feasibility and necessity of developing red tourism industry in Kunming. Then, the paper analyzes the advantages and conditions of the development of red tourism in Kunming objectively, points out the shortcomings and problems, and analyzes rationally the opportunities and threats faced by the development of red tourism in Kunming. On the basis of the above analysis, combined with the overall plan of economic and social development of Kunming and the construction of modern Kunming, this paper puts forward the strategic thoughts, strategic objectives, strategic principles, strategic models of the development of red tourism industry in Kunming. The strategic choice and the countermeasure suggestion, through the strategic research and the countermeasure suggestion implementation, diligently realizes Kunming red tourism industry brand, the characteristic, the scale, fully displays the red tourism "the political guidance, the economic development," The three major functions of cultural communication are to carry forward the fine revolutionary tradition, to display the local culture of Kunming, to enhance the pride of the people of all ethnic groups in the whole city and to devote themselves actively to the construction of their hometown, and to promote the economic and social development of Kunming by leaps and bounds.
【学位授予单位】:云南大学
【学位级别】:硕士
【学位授予年份】:2012
【分类号】:F592.7

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