江西茶文化休闲旅游深层次开发研究

发布时间：2018-11-16 14:15

【摘要】：随着人们生活水平的提高,休闲旅游必将取代观光旅游成为未来人们外出旅游的首选。据统计,在世界旅游市场中,休闲旅游占到62%,[1]休闲旅游发展前景极为广阔。近几年来,江西各旅游区纷纷推出茶文化休闲旅游项目,已经形成了一定的规模,但江西在发展茶文化休闲旅游的过程中各景区分散开发、产品缺乏特色、专业人才缺失、产品流于低层次等方面的问题依然突出。本文基于系统动力学目标侵蚀基模和成长与投资不足基模分析当前江西茶文化休闲旅游开发中存在的问题,并提出对策思考。
[Abstract]:With the improvement of people's living standard, leisure tourism will replace sightseeing tourism as the first choice in the future. According to statistics, in the world tourism market, leisure tourism accounts for 62%, [1] leisure tourism development prospects are extremely broad. In recent years, various tourist areas in Jiangxi have launched tea cultural leisure tourism projects, which have formed a certain scale. However, in the process of developing tea cultural leisure tourism in Jiangxi Province, the scenic spots have been widely developed, the products are lacking in characteristics, and professionals are missing. Product flow in low-level and other aspects of the problem is still prominent. This paper analyzes the problems existing in the development of tea culture leisure tourism in Jiangxi province based on the system dynamics target erosion model and growth and underinvestment model, and puts forward some countermeasures.
【作者单位】：九江学院;
【基金】：九江学院“旅游管理江西省高校‘十二五’重点学科”休闲度假与品牌饭店管理方向资助九江学院科研创新团队支持计划资助
【分类号】：F592.7

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