天津滨海新区旅游发展现状与对策研究
发布时间：2019-06-15 00:42
【摘要】：自改革开放以来，，滨海新区发生了巨大的变化，根据国家对天津滨海新区的战略规划，该地区将被打造成为中国生态宜居新城和世界著名的旅游港城。天津滨海新区将成为中国北方的国际金融中心和世界著名的船舶旅游目的地之一。新区优越的地理位置，不断涌现的新兴旅游项目以及高速发展的经济为其旅游业的发展带来了发展自身的良好条件。为加快天津滨海新区旅游业的发展，必须塑造天津滨海新区旅游地的品牌，如何提升该地区的旅游吸引力是新区发展旅游业的核心内容。 本文通过对滨海新区区域旅游现状的调查研究与分析，对新区的区域旅游合作进行了SWOT剖析，并阐明其旅游业发展现存的主要问题；深度挖掘了新区潜在旅游资源并充分利用了其周边旅游资源；最后根据研究结论给出了相关的意见与建议，以期将所得成果作为政府以及相关部门制定政策的参考；为增加天津滨海旅游品牌的魅力与知名度贡献出一份力量。
[Abstract]:Great changes have taken place in Binhai New area since the reform and opening up. According to the national strategic plan for Tianjin Binhai New area, this area will be built into a new ecologically livable new city in China and a world-famous tourist port city. Tianjin Binhai New area will become an international financial center and one of the world's famous ship tourism destinations in northern China. The superior geographical position of the new area, the emerging tourism projects and the rapid development of the economy have brought good conditions for the development of its tourism industry. In order to speed up the development of tourism in Tianjin Binhai New area, it is necessary to shape the brand of tourism destination in Tianjin Binhai New area. How to improve the tourism attraction of Tianjin Binhai New area is the core content of tourism development in Tianjin Binhai New area. Based on the investigation and analysis of the present situation of regional tourism in Binhai New area, this paper analyzes the regional tourism cooperation in Binhai New area by SWOT, and expounds the main problems existing in the development of tourism; deeply excavates the potential tourism resources in the new area and makes full use of its surrounding tourism resources; finally, according to the conclusions of the study, gives the relevant opinions and suggestions, in order to take the results as a reference for the government and relevant departments to formulate policies. In order to increase the charm and popularity of Tianjin coastal tourism brand to contribute a strength.
【学位授予单位】：天津理工大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F592.7
本文编号：2499836
[Abstract]:Great changes have taken place in Binhai New area since the reform and opening up. According to the national strategic plan for Tianjin Binhai New area, this area will be built into a new ecologically livable new city in China and a world-famous tourist port city. Tianjin Binhai New area will become an international financial center and one of the world's famous ship tourism destinations in northern China. The superior geographical position of the new area, the emerging tourism projects and the rapid development of the economy have brought good conditions for the development of its tourism industry. In order to speed up the development of tourism in Tianjin Binhai New area, it is necessary to shape the brand of tourism destination in Tianjin Binhai New area. How to improve the tourism attraction of Tianjin Binhai New area is the core content of tourism development in Tianjin Binhai New area. Based on the investigation and analysis of the present situation of regional tourism in Binhai New area, this paper analyzes the regional tourism cooperation in Binhai New area by SWOT, and expounds the main problems existing in the development of tourism; deeply excavates the potential tourism resources in the new area and makes full use of its surrounding tourism resources; finally, according to the conclusions of the study, gives the relevant opinions and suggestions, in order to take the results as a reference for the government and relevant departments to formulate policies. In order to increase the charm and popularity of Tianjin coastal tourism brand to contribute a strength.
【学位授予单位】：天津理工大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F592.7
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