基于二维码的云冠橙质量防伪追溯系统设计与实现

发布时间：2018-03-24 14:55

本文选题：云冠橙　切入点：质量防伪　出处：《山东大学》2015年硕士论文

【摘要】：云冠橙投入大量人力、物力和财力打假,但是假冒伪劣的褚橙泛滥一直在市场上屡见不鲜,不仅给企业的品牌形象带来了极大的负面影响,还致使消费者对云冠橙的品质及其价值产生了怀疑。新平金泰果品有限公司云冠橙产品现有的防伪技术失效。条码技术防伪技术的发展和成熟为云冠橙产品质量防伪追溯提供了技术基础。鉴于此,本文的主要工作有：(1)分析了传统防伪技术方法的原理以及在实际应用中存在的不足。然后,通过对国内外农产品防伪技术的文献检索和归纳分析,提出了基于二维条码的云冠橙产品质量防伪解决方案,并同时基于文献分析,综合新平金泰果品有限公司云冠橙市场防伪需求,选定了QR码作为二维码的编译码。(2)通过对新平金泰果品有限公司云冠橙的业务流程和系统流程分析,确定了防伪追溯系统的功能需求和性能需求,并设计了基于QR二维条码的云冠橙质量防伪追溯系统的总体架构和关键模块；同时借鉴了目前先进的加密技术,选用元胞自动机作为二维码的加密算法,提升了二维码的安全性。更为重要的是,在设计过程中充分考虑二维码标签的粘帖位置,防止二维码的二次利用。(3)本文提出了从源头杜绝云冠橙假冒伪劣品进入云冠橙市场流通的一个质量防伪追溯方案,以此确保云冠橙代理商、云冠橙零售商、云冠橙消费者和云冠橙生产厂家新平金泰果品有限公司的经济、声誉利益不被损害,同时为监管部门提供了质量安全追溯的方法和手段,能够快捷有效的对云冠橙假冒伪劣行为进行打击。(4)开发并实现了新平金泰果品有限公司云冠橙产品的质量防伪追溯系统的系统用户注册、云冠橙产品注册、云冠橙质量追溯、云冠橙质量防伪查询等主要功能。云冠橙质量防伪追溯系统充分利用目前现有的设备和技术,设计了一个低成本品牌云冠橙质量防伪解决方案。新平金泰果品有限公司通过本系统可以极大的提高其综合防伪能力,有力地打击了假冒伪劣云冠橙的泛滥,对维护云冠橙新平金泰果品有限公司的自身形象,净化市场秩序,提高新平金泰果品有限公司竞争力,有着非常重要的作用和意义。
[Abstract]:Yunguan orange has invested a lot of manpower, material resources and financial resources to combat counterfeiting, but the fake and shoddy Chu orange flood has always been common in the market, which has not only brought a great negative impact on the brand image of enterprises. It also makes consumers doubt the quality and value of Yunguan Orange. The existing anti-counterfeiting technology of Yunguan Orange products of Xinping Jintai Fruit Co., Ltd is invalid. The development and maturity of barcode anti-counterfeiting technology is the quality of Yunguan Orange products. Anti-counterfeiting traceability provides the technical foundation. The main work of this paper is to analyze the principle of the traditional anti-counterfeiting technology and its shortcomings in practical application. Then, through the literature retrieval and induction analysis of the anti-counterfeiting technology of agricultural products at home and abroad, This paper puts forward a solution to the quality anti-counterfeiting of Yunguan orange based on two-dimensional bar code. At the same time, based on the literature analysis, it synthesizes the anti-counterfeiting demand of Yunguan orange market of Xinping Jintai Fruit products Co., Ltd. QR code is chosen as the encoding and decoding of QR code. By analyzing the business process and system flow of Yunguan orange in Xinping Jintai Fruit Co., Ltd., the functional and performance requirements of the anti-counterfeiting traceability system are determined. The overall architecture and key modules of the cloud crown orange quality anti-counterfeiting traceability system based on QR two-dimensional bar code are designed, and the cellular automata is chosen as the encryption algorithm of the two-dimension code based on the advanced encryption technology. It improves the security of the QR code. More importantly, the sticker position of the QR code tag is fully considered in the design process. To prevent the second use of QR codes, this paper puts forward a quality anti-counterfeiting traceability scheme to prevent fake and inferior products from entering the market of Yunguan Orange from the source, so as to ensure the agent of Yunguan Orange, the retailer of Yunguan Orange. The economic and reputational interests of Yunguan Orange consumers and Yunguan Orange manufacturer Xinping Jintai Fruit Co., Ltd. are not damaged. At the same time, they provide the regulatory authorities with methods and means to trace back quality and safety. It can quickly and effectively crack down on the fake and shoddy behavior of Yunguan Orange.) We have developed and realized the system user registration of the quality anti-counterfeiting traceability system of Yunguan Orange products of Xinping Jintai Fruit products Co., Ltd., the registration of Yunguan Orange products, and the quality traceability of Yunguan Orange products. Cloud crown orange quality anti-counterfeiting query and other main functions. Cloud crown orange quality anti-counterfeiting traceability system to make full use of existing equipment and technology, Designed a low cost brand Yunguan orange quality anti-counterfeiting solution. Xinping Jintai Fruit Co., Ltd. can greatly improve its comprehensive anti-counterfeiting ability through this system, and has effectively cracked down on the spread of fake Yunguan Orange. It plays an important role in maintaining the image of Xinping Jintai Fruit Co., Ltd., purifying the market order and improving the competitiveness of Xinping Jintai Fruit Co., Ltd.
【学位授予单位】：山东大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F322;TP391.44

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