农业供给侧改革、区域品牌建设与农产品质量提升

发布时间：2018-03-30 21:29

本文选题：供给侧改革　切入点：区域品牌　出处：《理论月刊》2017年04期

【摘要】：农业供给侧改革的关键是重视农产品的生产端,提高农产品的质量;而农产品质量提升的出路是推行标准化生产,建设农产品区域品牌。本文首先分析农业供给侧改革、区域品牌建设与农产品质量提升之间的关系,然后探究农产品区域品牌建设的适用模式,提出"地方政府主导+合作社运营+龙头企业参与"模式,最后提出在全国范围内推广的对策建议:地方政府应制定政策保护和支持合作社运营区域品牌,合作社应联结农户共同提升区域品牌,龙头企业应为区域品牌建设提供资金和技术支持,最终推动农业供给侧改革在我国全面开展。
[Abstract]:The key of agricultural supply-side reform is to pay attention to the production end of agricultural products and improve the quality of agricultural products, and the way to improve the quality of agricultural products is to carry out standardized production and build regional brands of agricultural products.This paper first analyzes the relationship between agricultural supply-side reform, regional brand construction and agricultural product quality improvement, and then explores the applicable mode of agricultural product regional brand building.This paper puts forward the mode of "local government leading cooperative operation leading enterprises' participation", and finally puts forward some countermeasures and suggestions for popularizing in the whole country: local government should formulate policies to protect and support regional brands of cooperative operation.Cooperatives should connect farmers to promote regional brands, leading enterprises should provide funds and technical support for regional brand construction, and finally promote the agricultural supply-side reform in China.
【作者单位】：西北农林科技大学经济管理学院;西安交通大学经济与金融学院;
【基金】：教育部人文社会科学研究青年基金项目(16YJC630050) 陕西省社会科学基金项目(2015R012) 陕西省软科学研究计划面上项目(2016KRM087)
【分类号】：F323.5

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