B公司现代化大农业发展战略研究

发布时间：2018-04-28 00:32

本文选题：农业 + 现代化农业　；参考：《黑龙江大学》2015年硕士论文

【摘要】：黑龙江是全国的粮食种植大省,更是产量第一大省,农业产业近年来迅猛发展,省内许多企业借势越做越大,B公司是全国最大的粮食企业之一,省内的最大企业,在各方面都存在市场竞争优势,但是随着国家政策的调整,其他粮油企业的快速发展,B公司的主导地位在不断经受着挑战,如何利用现有的公司的特点使公司在市场中长久的保持的处于上风,在以后的竞争中处于常胜状态,是B企业应该考虑的问题。本文从B公司现代化大农业发展现状出发,以现代化理论、农业现代化理论以及现代化大农业构成等为理论基础,以定性分析和定量分析相结合的方法,找出B企业现在发展中存在的问题以及成因,然后运用SWOT分析的方式对B企业在竞争之中对有关优点以及缺点优势和面临的机遇以及挑战进行了深入地分析,最后根据企业存在的问题,结合企业的实际情况提出B公司制定对于当前大型农业发展的必须性以及相关的确保方案措施。
[Abstract]:Heilongjiang is one of the largest grain planting provinces in the country, and the largest province in terms of output. The agricultural industry has developed rapidly in recent years. Many enterprises in the province have seized the opportunity to become bigger and bigger. Company B is one of the largest grain enterprises in the country and the largest enterprise in the province. There are market competitive advantages in all aspects, but with the adjustment of national policies, the leading position of other grain and oil enterprises is constantly facing challenges. How to make use of the characteristics of the existing companies to keep the company in the market for a long time in the upper hand, in the future competition in the state of everlasting victory, is the problem that B enterprises should consider. Based on the theory of modernization, the theory of agricultural modernization and the composition of modern agriculture, this paper starts from the present situation of modern agriculture in Company B, and combines qualitative analysis with quantitative analysis. This paper finds out the existing problems and causes in the development of B enterprise, and then analyzes the advantages and disadvantages, opportunities and challenges faced by B enterprise in the competition by means of SWOT analysis. Finally, according to the problems existing in the enterprise, combined with the actual situation of the enterprise, the paper puts forward the necessity for the development of large scale agriculture in company B and the relevant measures to ensure the development of the large scale agriculture.
【学位授予单位】：黑龙江大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F324

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