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O2O模式下农产品流通现代化发展战略探讨

发布时间:2018-11-14 10:20
【摘要】:互联网的发展给农产品的流通带来了新的发展思路,基于互联网的O2O模式逐步进入到农产品流通领域。但是,在我国农产品的流通中传统流通模式仍然占据主要地位。现代化的互联网农产品流通模式正在迅速崛起。当前,农产品流通的O2O模式在我国获得了快速的发展,市场认可度不断上升。本文以此为基础分析了农产品流通现代化发展趋势。未来农产品流通现代化发展的趋势主要包括以下几个方面:农产品流通的O2O内涵将进一步丰富,农产品流通现代化发展将向综合化方向转变,农产品的流通将变得更加个性化,将根据消费者的个性需求来开展具体的产品运输。通过研究发现O2O模式下农产品流通现代化发展中还存在一定问题。为此,应强化我国的基础设施建设。此外,在O2O的发展背景下还须树立起农产品流通现代化发展的思想意识,加强对从业人员综合能力的培养。
[Abstract]:The development of the Internet has brought new ideas to the circulation of agricultural products, and the Internet-based O _ 2O model has gradually entered the field of agricultural products circulation. However, in the circulation of agricultural products in China, the traditional circulation mode still occupies the main position. The modern Internet agricultural product circulation mode is rising rapidly. At present, the O-2O model of agricultural products circulation has been developing rapidly in China, and the market acceptance is rising. Based on this, this paper analyzes the trend of agricultural product circulation modernization. The trend of the modernization of agricultural products circulation in the future mainly includes the following aspects: the O _ 2O connotation of agricultural products circulation will be further enriched, the modernization development of agricultural products circulation will be transformed to the direction of integration, and the circulation of agricultural products will become more individualized. According to the individual needs of consumers to carry out specific product transportation. It is found that there are still some problems in the modernization of agricultural products circulation under O 2 O mode. To this end, should strengthen our country's infrastructure construction. In addition, under the background of the development of O _ 2O, it is necessary to set up the ideological consciousness of the modernization of agricultural products circulation and strengthen the cultivation of the comprehensive ability of practitioners.
【作者单位】: 邵阳职业技术学院;
【分类号】:F326.6


本文编号:2330895

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