DS港区招商引资策略研究

发布时间：2018-04-26 11:05

本文选题：临港工业区 + 招商引资　；参考：《华东理工大学》2017年硕士论文

【摘要】：招商引资是一项重要的经济工作,是影响区域社会发展的重要因素,也是推进区域经济建设的根本途径和重要手段。平湖市DS港区是浙江省海洋经济及环杭州湾产业带的重要组成部分,是浙江省重点支持的临港省级工业区。近年来,港区招商引资虽然取得了一定的成绩,以液化石油气综合利用为主导的产业链也初具雏形。虽然从成立至今取得了一定的进步,但与其他发达园区相比,在招商引资项目的数量和质量上,以及经济效率上均存在较为明显的差距.虽然说造成差距的原因一方面是因为港区成立晚起步晚,但不可否认DS港区在投资环境、政策力度上的欠缺才是造成差距的主要因素,因此港区的招商效率无法有效提高。探寻一条更加符合DS港区发展要求的高效的招商引资模式,是亟需解决的重要问题。本文以DS港区招商引资工作作为研究的主要内容,查阅了大量相关的文献,对国内外众多学者在招商引资方面的观点进行了深入的研究,学习并且借鉴了国内先进开发区在招商引资过程中的经验和方法,也探寻出了适合DS港区实际情况的产业链招商的发展模式。在对港区招商引资现状分析章节中,提出了DS港区招商引资开展中存在的问题,并用SWOT工具对港区招商引资工作进行了分析。在招商引资方案论证环节,提出了DS港区开展产业链招商的必要性,实证分析平湖经济技术开发区的光机电及生物医药食品产业和广州的汽车产业开展产业链招商的成功手段和经验,并且对DS港区现有产业招商的成功案例进行了分析和探讨。在产业链招商实施建议部分,从专业化实施产业链招商、创造优良的投资环境、注重高层次人才引进、加强与其他园区的协作,走共同发展之路四个方面提出建议,进一步明确了产业链招商的主导地位。本文旨在以研究和理论,促使港区开展专业化的产业链招商,使港区的产业逐步向专业化、集群化发展,是港区经济保持可持续、快速、健康的发展。
[Abstract]:Attracting investment is an important economic work, an important factor affecting the development of regional society, and also a fundamental way and an important means to promote regional economic construction. The DS Port area of Pinghu City is an important part of the marine economy and the industrial belt around Hangzhou Bay in Zhejiang Province. It is a provincial industrial zone supported by Zhejiang Province. In recent years, although the port district has made some achievements in attracting investment, the industrial chain dominated by the comprehensive utilization of liquefied petroleum gas (LPG) is also beginning to take shape. Although some progress has been made since its establishment, there are obvious gaps in the quantity and quality of investment attracting projects and the economic efficiency compared with other developed parks. Although the reason for the gap is on the one hand the late start of the port area, but it is undeniable that the investment environment in the DS port area, the lack of policy strength is the main factor causing the gap, so the efficiency of investment in the port area can not be effectively improved. It is an important problem to find an efficient mode of attracting investment which meets the requirements of the development of DS port area. In this paper, as the main content of the research, we have consulted a large number of relevant documents, and made a deep research on the views of many scholars at home and abroad in the aspect of attracting investment. Learn and learn from the experience and methods of the domestic advanced development zone in the process of attracting investment, and also explore the development model of the industrial chain investment which is suitable for the actual situation of DS port area. In the chapter of the analysis of the present situation of attracting investment in the port area, the problems existing in the development of the investment attraction in the DS port area are put forward, and the work of attracting investment in the port area is analyzed with the SWOT tool. In the demonstration of investment attraction scheme, the necessity of developing industrial chain investment in DS port area is put forward. This paper empirically analyzes the successful means and experiences of the Guangmechatronics and Biopharmaceutical Food Industry in Pinghu Economic and technological Development Zone and the Automobile Industry chain in Guangzhou, and analyzes and discusses the successful cases of the existing industries in the DS Port area. In the part of the suggestion of investment promotion in the industrial chain, the paper puts forward the suggestions from four aspects: professional implementation of the industry chain, creating a good investment environment, paying attention to the introduction of high-level talents, strengthening cooperation with other parks, and taking the road of common development. Further clarify the leading position of the industrial chain to attract investment. The purpose of this paper is to promote the development of the specialized industrial chain to attract investment in the port area by research and theory, and to make the industry of the port area develop gradually to specialization and cluster, which is the sustainable, rapid and healthy development of the economy of the port area.
【学位授予单位】：华东理工大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F127

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