作为文化资本的艺术创意研究

发布时间：2018-04-25 15:26

  本文选题：艺术创意 + 艺术生产　； 参考：《东南大学》2017年博士论文

【摘要】：本项研究将文化资本作为概念工具,采用艺术学、经济学、社会学等理论相结合的方法,探讨创意产业语境下艺术创意的经济功能与文化功能。艺术创意是在创意产业语境下提出的一个概念,它强调对艺术资源的开发和利用,不仅包括传统的艺术生产,还包括通过“艺术渗透”提升其它生产活动价值创造的方式。艺术创意具有文化与经济的双重属性,这是由艺术的生产在创意产业语境下已转变为文化资本运动的现实所决定的。文化资本是一种同时拥有文化价值与经济价值的特殊资本,其资本性主要表现为增殖性、运动性、积累性等资本的一般性质,其文化性主要表现为意识形态性、创新性、可共享性等特殊性质,艺术创意具备了文化资本的双重属性,也因此拥有了资本价值创造与资源配置的功能,以及文化意义生产与传播的功能。艺术创意成为文化资本具有一定的历史语境,建立在媒介技术进步、符号消费兴起与产权保护制度逐渐完善的基础上,是社会经济形态、主导资本形态与艺术生产方式历史演变的交汇。艺术创意作为文化资本,在创意产业中的运动过程包含两个方面:一是经济价值创造的过程,即作为生产要素,经过生产、流通与消费实现价值的增殖;二是文化的传播过程,即作为文化意义,经过创造、流动与接受完成意义的建构。两个过程耦合关联,构成文化经济的深层结构。艺术创意的经济价值创造功能主要体现为优化产业结构、通过产业的关联效应推动经济增长。艺术创意借助于现代数字信息技术的作用推动产业融合,渗透到三次产业,形成艺术农业、工业设计、审美体验经济等新的产业与经济形态。价值链、价值网络与价值星系是实现艺术创意价值创造的基本生产组织模式。艺术创意的文化传播功能主要体现在艺术的生产与传播中。艺术创意以产品为媒介,通过产品的创意设计化、对三次产业的渗透融合化、价值实现模式的多样化,造就了日常生活审美化的景观。艺术创意通过将日常生活转变成美育的社会课堂、大众与分众传播对艺术创意产品进行审美意义的诠释与批评和趣味群体的塑造、艺术创意群体对趣味的生产与示范等各个不同方面影响着社会审美趣味的建构。
[Abstract]:This study takes cultural capital as a conceptual tool and discusses the economic and cultural functions of artistic creativity in the context of creative industry by combining the theories of art, economics and sociology. Artistic creativity is a concept put forward in the context of creative industry. It emphasizes the development and utilization of artistic resources, including not only the traditional art production, but also the way to enhance the value creation of other production activities through "art infiltration". Artistic creativity has the dual attribute of culture and economy, which is determined by the fact that the production of art has changed into the movement of cultural capital in the context of creative industry. Cultural capital is a kind of special capital with both cultural value and economic value. Its capital is mainly manifested in the general nature of capital, such as multiplication, movement and accumulation, and its cultural nature is mainly ideological and innovative. Sharing and other special properties, artistic creativity has the dual attributes of cultural capital, and thus has the function of capital value creation and resource allocation, as well as the production and dissemination of cultural significance. Art creativity as a cultural capital has a certain historical context, which is based on the progress of media technology, the rise of symbol consumption and the gradual improvement of property right protection system, and is a social and economic form. The intersection of leading capital form and historical evolution of artistic production mode. As cultural capital, artistic creativity in creative industry includes two aspects: one is the process of creating economic value, that is, as a factor of production, through production, circulation and consumption to realize the proliferation of value, the second is the process of cultural dissemination. That is, as cultural meaning, through creation, flow and acceptance of the construction of the meaning of completion. The two processes are coupled with each other and form the deep structure of the cultural economy. The function of economic value creation of artistic creativity is to optimize the industrial structure and promote economic growth through the industrial correlation effect. With the help of modern digital information technology, artistic creativity promotes the integration of industries, penetrates into three industries, and forms new industrial and economic forms such as art agriculture, industrial design, aesthetic experience economy, etc. Value chain, value network and value system are the basic production organization mode to realize artistic creative value creation. The cultural communication function of artistic creativity is mainly reflected in the production and dissemination of art. The artistic creativity takes the product as the medium, through the product creative design, to the three industries infiltration fusion, the value realization pattern diversification, has created the daily life aesthetic landscape. By transforming daily life into a social classroom of aesthetic education, artistic creativity interprets and criticizes the aesthetic meaning of artistic creative products and molds interesting groups by means of mass and mass communication. The production and demonstration of taste by artistic creative groups influence the construction of social aesthetic taste.
【学位授予单位】：东南大学
【学位级别】：博士
【学位授予年份】：2017
【分类号】：J124
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本文编号：1801901