江西文化产业竞争力研究

发布时间：2018-06-03 21:15

本文选题：文化产业竞争力 + 竞争力要素　；参考：《江西财经大学》2012年硕士论文

【摘要】：自从文化产业这一概念被法兰克福学派的阿多诺和霍克海默提出以后,世界各国对文化产业的研究以及发展就没有停止过,文化产业以其本身的特殊性以及世界经济形势的变化而得到了快速发展,成为各国经济发展新的以及重要的增长点,占国民经济的比重越来越大,成为国民经济的又一支柱性产业。目前,美国、日本和韩国的文化产业占GDP的比重都在10%以上,美国甚至高达25%。而国内的文化产业在经过了80年代的探讨期以后,在上世纪90年代也开始受到国家的重视,此后,国内越来越多的省市开始重视和发展文化产业。目前,北京和上海等一线城市文化产业增加值占GDP的比值已超过5%,率先成为当地经济的支柱性产业。相对于西方文化产业发达国家以及国内先进省市,江西省文化产业存在着资源要素短缺特别是人力资源以及资本资源、产业单位规模小、创新能力不足等问题。面对着国内外文化产业的发展形势,以及江西省文化产业发展所处的现状,研究如何加快江西文化产业发展,提高文化产业竞争力,不仅具有重要的理论价值且还具有重要的现实意义。本文以文化产业以及产业竞争力相关理论为依据,在总结了和借鉴前人研究成果的基础之上,从江西省文化产业发展的现状出发,构建了江西文化产业竞争力评价指标体系,并且收集了文化产业发展的相关数据,用SPSS统计软件、以因子分析法为实证评价方法,从发展基础、要素条件、创新能力、企业能力和政策环境五个方面对江西省文化产业竞争力进行实证分析,在综合评价的基础上,找出了影响江西文化产业竞争力的五个主要因子,并将它们命名为：产业发展因子、产业资源因子、产业环境因子、企业创新因子以及企业效率因子。实证结果表明,江西省文化产业在全国属于中等水平,文化产业发展基础因子以及企业效率因子是江西省文化产业的竞争优势,而文化产业资源因子、产业环境因子以及企业创新因子是文化产业的竞争劣势。并以此,对江西省文化产业竞争力进行了优势与劣势分析,找出影响江西文化产业竞争力的主要原因在于企业单位规模偏小,劳动生产率低、人才结构不合理,产业创新能力不强、金融环境不理想,法律法规不完善,文化基础设施不完善,政府对文化产业的扶持力度不足等文化产业发展的资源环境不理想,并针对以上阻碍文化产业竞争力提升的因素提出了具体的对策措施。
[Abstract]:Since the concept of cultural industry was put forward by Adorno and Horkheimer of Frankfurt School, the research and development of cultural industry have not stopped in the world. Because of its particularity and the change of the world economic situation, the cultural industry has developed rapidly, and has become a new and important growth point in the economic development of various countries, accounting for an increasingly large proportion of the national economy. Become another pillar industry of national economy. Currently, cultural industries in the United States, Japan and South Korea account for more than 10 percent of GDP, and even 25 percent in the United States. After the discussion period in the 1980s, the cultural industry in China began to be attached importance to by the state in the 1990s. After that, more and more provinces and cities began to attach importance to and develop the cultural industry. At present, the ratio of added value of cultural industry to GDP in first-tier cities such as Beijing and Shanghai has exceeded 5%, leading to become the pillar industry of local economy. Compared with the developed countries of western cultural industry and the advanced provinces and cities in China, the cultural industry of Jiangxi Province has some problems, such as the shortage of resource elements, especially the human resources and capital resources, the small scale of industrial units and the insufficiency of innovation ability, etc. In the face of the development situation of cultural industry at home and abroad and the present situation of cultural industry development in Jiangxi Province, this paper studies how to speed up the development of cultural industry in Jiangxi Province and improve the competitiveness of cultural industry. Not only has the important theory value but also has the important realistic significance. Based on the theories of cultural industry and industrial competitiveness, based on summarizing and referring to the previous research results, this paper constructs the evaluation index system of Jiangxi cultural industry competitiveness from the current situation of Jiangxi's cultural industry development. And collected the relevant data of the cultural industry development, using the SPSS statistical software, using factor analysis as the empirical evaluation method, from the development basis, factor conditions, innovation ability, Based on the empirical analysis of Jiangxi's cultural industry competitiveness from the five aspects of enterprise capability and policy environment, the paper finds out five main factors that affect Jiangxi's cultural industry competitiveness on the basis of comprehensive evaluation. They are named as industrial development factor, industrial resource factor, industrial environment factor, enterprise innovation factor and enterprise efficiency factor. The empirical results show that the cultural industry in Jiangxi Province belongs to the middle level in the whole country. The basic factors of cultural industry development and the enterprise efficiency factor are the competitive advantages of Jiangxi cultural industry, while the cultural industry resources factor. The industrial environment factor and the enterprise innovation factor are the cultural industry competitive inferiority. On this basis, the author analyzes the advantages and disadvantages of Jiangxi's cultural industry competitiveness, and finds out that the main reasons that affect Jiangxi's cultural industry competitiveness lie in the small scale of enterprises, low labor productivity and irrational talent structure. The resources and environment for the development of the cultural industry are not ideal, such as the weak ability of industrial innovation, the unsatisfactory financial environment, the imperfect laws and regulations, the imperfect cultural infrastructure, the insufficient government support for the cultural industry, etc. And put forward specific countermeasures to the above factors that hinder the promotion of cultural industry competitiveness.
【学位授予单位】：江西财经大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：G124;F224

【相似文献】