以旅游为依托的云南乡村文化产业发展研究
发布时间：2018-07-23 18:27
【摘要】：云南拥有优美的自然风光和丰富的民族文化资源,依托资源禀赋和比较优势,为云南地区旅游业和乡村文化产业的发展提供了支持和可能。云南旅游经过多年的发展,已经形成了较为完备的产业体系,成为五大支柱产业之一,对云南省经济文化社会的促进作用日益明显。目前,以旅游业为依托,云南乡村文化产业也快速的兴起与发展。云南乡村文化产业发展所进行的实践与探索过程中,一个显著的成效就是文化与旅游的联姻互动。依托旅游广阔的市场空间,可以把独具特色的民族文化资源优势转化为文化产业优势；通过民族文化资源的挖掘开发,可以不断提升旅游的文化内涵和竞争力。由此可见,云南地区已经形成了两者相辅相成,共同发展的局面。随着旅游业的快速发展,结合云南本地的实际情况,我们可以看到,云南乡村文化产业呈现出蓬勃发展的态势。 本文通过五个章节,对以旅游依托的云南乡村文化产业发展现状进行了较为全面的分析：第一章,通过对相关的几个基本概念进行阐明和剖析,进一步分析乡村文化产业的基本特征和现实意义,对本文写作具有重要的指导作用；第二章,在理论指导的基础上,结合云南本地实际情况,经过充分的资料研读和实际调研,从主要体现、经营模式、组织模式等三个方面对以旅游为依托的云南乡村文化产业发展现状进行了全面深入的分析；第三章,针对云南乡村文化产业发展现状的分析,得到旅游业在背景环境、市场空间、传播载体等三个方面,促进了云南乡村文化产业的快速发展；第四章,主要说明以旅游为依托的云南乡村文化产业虽然获得了较快的发展,但也存在村民思想观念落后,产业意识不强,产业发展层次低,缺少品牌建设,产业人才匮乏等方面的问题；第五章,针对云南乡村文化产业发展存在的问题,尝试性的提出关于加快发展云南地区乡村文化产业的对策。通过以上五个章节的分析,让我们对云南乡村文化产业的发展有了更全面更新的认识,深刻认识到乡村文化产业对乡村社会经济发展和新农村建设方面具有重要的意义。
[Abstract]:Yunnan has beautiful natural scenery and rich national cultural resources. Relying on resource endowment and comparative advantages, Yunnan provides support and possibility for the development of tourism and rural culture industry in Yunnan. After years of development, Yunnan tourism has formed a relatively complete industrial system, become one of the five pillar industries, and promote the economic, cultural and social development of Yunnan Province. At present, relying on tourism, the rural culture industry in Yunnan is also rapidly rising and developing. In the process of practice and exploration of the development of rural culture industry in Yunnan, a remarkable effect is the interaction between culture and tourism. Relying on the vast market space of tourism, we can transform the unique advantages of national cultural resources into cultural industrial advantages; through the mining and development of national cultural resources, we can continuously enhance the cultural connotation and competitiveness of tourism. Thus, Yunnan has formed the two complementary, common development of the situation. With the rapid development of tourism and the actual situation of Yunnan, we can see that the rural culture industry in Yunnan is developing vigorously. Through five chapters, this paper makes a more comprehensive analysis on the current situation of the development of rural culture industry in Yunnan based on tourism: the first chapter, through the elaboration and analysis of several basic concepts, Further analysis of the basic characteristics and practical significance of rural cultural industry has an important guiding role for the writing of this paper. Chapter two, on the basis of theoretical guidance, combined with the actual situation of Yunnan, through the full study of data and actual investigation, This paper analyzes the present situation of Yunnan rural culture industry based on tourism from three aspects: main embodiment, management model and organization mode. Chapter three, the analysis of the present situation of Yunnan rural culture industry, The tourism industry has promoted the rapid development of the rural cultural industry in Yunnan in three aspects: background environment, market space and communication carrier. Chapter four, mainly explains the rapid development of the rural culture industry in Yunnan, which is based on tourism. However, there are still some problems in the villager's backward ideology, weak industrial consciousness, low level of industrial development, lack of brand construction, lack of industrial talents and so on. Chapter five, aiming at the problems existing in the development of rural culture industry in Yunnan, Try to put forward the countermeasures of speeding up the development of rural culture industry in Yunnan. Through the analysis of the above five chapters, we have a more comprehensive and updated understanding of the development of rural cultural industry in Yunnan Province, and a profound understanding of the importance of rural cultural industry in rural social and economic development and the construction of new rural areas.
【学位授予单位】：云南大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：G124
[Abstract]:Yunnan has beautiful natural scenery and rich national cultural resources. Relying on resource endowment and comparative advantages, Yunnan provides support and possibility for the development of tourism and rural culture industry in Yunnan. After years of development, Yunnan tourism has formed a relatively complete industrial system, become one of the five pillar industries, and promote the economic, cultural and social development of Yunnan Province. At present, relying on tourism, the rural culture industry in Yunnan is also rapidly rising and developing. In the process of practice and exploration of the development of rural culture industry in Yunnan, a remarkable effect is the interaction between culture and tourism. Relying on the vast market space of tourism, we can transform the unique advantages of national cultural resources into cultural industrial advantages; through the mining and development of national cultural resources, we can continuously enhance the cultural connotation and competitiveness of tourism. Thus, Yunnan has formed the two complementary, common development of the situation. With the rapid development of tourism and the actual situation of Yunnan, we can see that the rural culture industry in Yunnan is developing vigorously. Through five chapters, this paper makes a more comprehensive analysis on the current situation of the development of rural culture industry in Yunnan based on tourism: the first chapter, through the elaboration and analysis of several basic concepts, Further analysis of the basic characteristics and practical significance of rural cultural industry has an important guiding role for the writing of this paper. Chapter two, on the basis of theoretical guidance, combined with the actual situation of Yunnan, through the full study of data and actual investigation, This paper analyzes the present situation of Yunnan rural culture industry based on tourism from three aspects: main embodiment, management model and organization mode. Chapter three, the analysis of the present situation of Yunnan rural culture industry, The tourism industry has promoted the rapid development of the rural cultural industry in Yunnan in three aspects: background environment, market space and communication carrier. Chapter four, mainly explains the rapid development of the rural culture industry in Yunnan, which is based on tourism. However, there are still some problems in the villager's backward ideology, weak industrial consciousness, low level of industrial development, lack of brand construction, lack of industrial talents and so on. Chapter five, aiming at the problems existing in the development of rural culture industry in Yunnan, Try to put forward the countermeasures of speeding up the development of rural culture industry in Yunnan. Through the analysis of the above five chapters, we have a more comprehensive and updated understanding of the development of rural cultural industry in Yunnan Province, and a profound understanding of the importance of rural cultural industry in rural social and economic development and the construction of new rural areas.
【学位授予单位】：云南大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：G124
【参考文献】
相关期刊论文 前10条
1 李德建;马漓，
本文编号：2140245
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