产品市场竞争对盈余管理影响研究

发布时间：2018-02-01 20:40

本文关键词： 产品市场竞争应计盈余管理真实盈余管理　出处：《哈尔滨商业大学》2017年硕士论文　论文类型：学位论文

【摘要】：盈余信息中所能够包含的信息具有比现金流量、股利等更为重要的信息内容,因此盈余信息的质量对会计信息存在的价值造成了巨大的影响。已有的文献大量研究了上市公司内部的治理机制从股权结构到产品性质对盈余管理的影响。上市公司管理层为了更好的吸引投资者,通常运用盈余管理改变会计盈余信息从而提高财务表现。但是现有的研究已经说明,盈余管理不仅仅只受企业内部自身因素的影响,更有整个环境,行业特点及相关制度等外界因素的作用,然而对于经营层面的外部因素研究相对还比较少。现代竞争理论允许从产品市场竞争这一崭新的视角作为切入点,去研究产品市场竞争对盈余管理的影响。此外,对于盈余管理的研究更多的指向应计盈余管理,相较之下,对于真实盈余管理的研究甚少,产品市场竞争不仅对于应计盈余管理更有真实盈余管理的影响研究仍是一个没有被足够重视的问题。论文从产品市场竞争出发,在已有的相关研究基础上,结合了现代竞争理论、产权理论、信息不对称理论、破产清算威胁假说及委托代理理论以及我国上市公司身处的环境与背景,将产品市场竞争与盈余管理放置于同一个逻辑框架中去探讨与研究。论文运用规范研究从理论上研究了产品市场竞争对盈余管理的影响,与此同时选取了 2013-2015这三年我国的沪深两市A股的上市公司作为论文研究的对象,通过实证检验了产品市场竞争对盈余管理的影响,并选取回归模型对二者的关系进行实证分析,并对结果做出稳健性检验,最后对由于产品市场竞争引发的上市公司盈余管理行为提出相关建议。
[Abstract]:Earnings information can contain more important information than cash flow, dividend and so on. Therefore, the quality of earnings information has a great impact on the value of accounting information. The existing literature has studied the influence of governance mechanism of listed companies from ownership structure to product nature on earnings management. Company management to better attract investors. Earnings management is usually used to change accounting earnings information so as to improve financial performance. However, existing research has shown that earnings management is not only affected by the internal factors of the enterprise, but also has the whole environment. The role of external factors such as industry characteristics and related institutions, however, there is relatively little research on the external factors at the level of business. Modern competition theory allows from the product market competition as a new perspective as a starting point. To study the impact of product market competition on earnings management. In addition, the study of earnings management is more directed to accrual earnings management, compared with the real earnings management research is very little. The research on the effect of product market competition not only on accrual earnings management but also on real earnings management is still a problem that has not been paid enough attention to. It combines modern competition theory, property right theory, information asymmetry theory, bankruptcy liquidation threat hypothesis and principal-agent theory, as well as the environment and background of listed companies in China. Product market competition and earnings management are placed in the same logical framework to explore and study. This paper theoretically studies the impact of product market competition on earnings management by normative research. At the same time, this paper selects the listed companies of Shanghai and Shenzhen A-shares in 2013 to 2015 as the research object, and tests the impact of product market competition on earnings management. The regression model is selected to analyze the relationship between them, and the results are tested with robustness. Finally, some suggestions on earnings management behavior of listed companies caused by product market competition are put forward.
【学位授予单位】：哈尔滨商业大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F275;F832.51

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