GF公司供应商战略定位管理研究

发布时间：2018-05-13 10:39

本文选题：供应商管理 + 战略筛选　；参考：《华东理工大学》2017年硕士论文

【摘要】：近年来,中国汽车市场随着社会经济水平的提高得到了快速的发展,汽车零部件企业如雨后春笋般涌现出来,由此也导致企业之间的竞争日益加强,而中国汽车市场及其供应链逐渐全球化的趋势更加加剧了竞争的严酷性,作为企业尤其是本土民营企业要想在如此严酷的环境中生存和发展,必然面对众多的挑战。作为现代企业供应链中及其重要的一环,对供应商的管理是供应链管理的关键所在,从供应商管理的角度来看,民营企业必须建立一套符合自身发展的供应商管理体系。随着产品和生产工艺的复杂化多样化,所需采购物料种类越来越多,供应商及其行业的差别也越来越大,如何管理好这类物料多样而行业差别很大的供应商,是零部件企业不得不面对的重要问题。只有合理地解决好这个问题,才能使企业顺利成长与发展。本文立足于GF公司成本压力巨大的实际情况,对其供应商管理无序混乱的现状进行研究,分析GF公司在供应商管理实践中存在的问题,针对这些问题,通过SWOT模型分析对其所有的物料种类进行基本的划分,再对供应商进行战略筛选精简供应商数量,并在此基础上提出了对关键物料合格供应商进行定位评估最终选择一家供应商作为战略合作伙伴。通过这些策略的实际实施,使得GF公司建立一套符合自身发展的供应商管理体系,而采购效率得到了极大提升,也为GF公司后续的采购成本下降和年度成本节约目标达成打下坚实的基础。虽然GF公司规模不大,但可以说是中国众多中小型汽车零部件民营企业的一个缩影,本论文对GF公司进行供应商战略定位管理的研究,具有一定的代表性和积极的现实意义。
[Abstract]:In recent years, with the improvement of the social and economic level, the automobile market in China has been developing rapidly, and auto parts enterprises have sprung up, which has led to the increasing competition among enterprises. However, the trend of globalization of Chinese automobile market and its supply chain intensifies the severity of competition. As enterprises, especially local private enterprises, want to survive and develop in such a harsh environment, they must face many challenges. As an important part of modern enterprise supply chain, supplier management is the key of supply chain management. From the point of view of supplier management, private enterprises must establish a set of supplier management system in line with their own development. With the complexity and diversification of products and production processes, more and more types of materials need to be purchased, and there are increasing differences between suppliers and their industries. How to manage such suppliers with a wide variety of materials and a wide range of industries, It is an important problem that parts enterprises have to face. Only by reasonably solving this problem can the enterprise grow and develop smoothly. Based on the huge cost pressure of GF Company, this paper studies the status quo of disorderly management of its suppliers, analyzes the problems existing in the practice of GF Company's supplier management, and aims at these problems. Through the analysis of SWOT model, the basic classification of all kinds of materials is carried out, and then the suppliers are selected strategically to reduce the number of suppliers. On the basis of this, it proposes to select a supplier as a strategic partner for positioning and evaluation of qualified suppliers of key materials. Through the practical implementation of these strategies, GF Company has established a supplier management system that is in line with its own development, and the procurement efficiency has been greatly improved. It also lays a solid foundation for GF's subsequent purchase cost reduction and annual cost-saving goals. Although GF Company is not large, it can be said to be a microcosm of many small and medium-sized automobile parts and components private enterprises in China. The research on the supplier strategic positioning management of GF Company has certain representativeness and positive practical significance.
【学位授予单位】：华东理工大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F274;F426.471

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