利益相关者视角下的房地产开发可接受性评价研究

发布时间：2018-04-09 03:40

本文选题：可接受性评价　切入点：利益相关者　出处：《山西财经大学》2013年硕士论文

【摘要】：随着现代项目发展的日趋复杂化，项目所涉及的利益相关者越来越多。如果不能明确项目利益相关者的角色和责任，取得其支持，项目是无法取得成功的。因此，现代项目管理理论和实践越来越关注利益相关者。本论文在张所地教授提出的方案评价因素因子体系构造思考图（2005,《管理决策论》）的基础上，，以房地产开发项目的利益相关者分析为切入点进行项目的可接受性评价。主要工作如下： 1.探索了项目利益相关者可接受性评价理论。在分析了项目利益相关者理论的基础上，探索性地分析了项目利益相关者可接受性评价理论，包括项目可接受性的定义、理论基础、评价方向，为项目利益相关者管理提供了一种新的研究角度。 2.分析了利益相关者合作关系的演化，设计出可接受性评价指标体系。在确定并分析了房地产开发项目的利益相关者之后，根据利益相关者合作关系的演化总结出利益相关者对合作关系做出贡献的影响因素（可接受性评价指标体系）。此指标体系补充了传统利益分配时只考虑投入和风险分担这两个因素的简单评价。 3.构建了房地产开发项目利益分配的具体模型，给利益相关者管理提供了新思路。应用纳什议价博弈原理，针对房地产开发项目设计出利益分配模型。模型中用效用值代替实际利益值，构建利益相关者的效用函数，确定各指标权重并计算分配因子的大小，实现利益相关者的纳什均衡。
[Abstract]:As the development of modern projects becomes more and more complicated, more and more stakeholders are involved in the projects.The project will not succeed unless the roles and responsibilities of the stakeholders are clearly defined and supported.Therefore, modern project management theory and practice pay more and more attention to stakeholders.On the basis of the factor system of project evaluation proposed by Professor Zhang Yu-di (2005, "Management decision Theory"), this paper takes the stakeholder analysis of real estate development project as the starting point to evaluate the acceptability of the project.The main tasks are as follows:1.The theory of project stakeholder acceptability evaluation is explored.On the basis of analyzing the theory of project stakeholders, this paper explores the theory of project stakeholder acceptability evaluation, including the definition of project acceptability, the theoretical basis, and the direction of evaluation.It provides a new research angle for project stakeholder management.2.The evolution of stakeholder cooperation relationship is analyzed, and an acceptable evaluation index system is designed.After identifying and analyzing the stakeholders of the real estate development project, according to the evolution of the stakeholder cooperative relationship, this paper summarizes the factors (acceptability evaluation index system) of the stakeholders' contribution to the cooperative relationship.This index system complements the simple evaluation of investment and risk sharing in traditional benefit allocation.3.The concrete model of benefit distribution of real estate development project is constructed, which provides a new idea for stakeholder management.Applying Nash bargaining game principle, the benefit distribution model is designed for real estate development projects.In the model, the utility value is used instead of the actual benefit value, the utility function of the stakeholders is constructed, the weights of each index are determined and the size of the distribution factor is calculated, and the Nash equilibrium of the stakeholders is realized.
【学位授予单位】：山西财经大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F293.33;F224.32

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