当前我国政府危机公关中的问题及其对策

发布时间：2018-01-06 21:10

本文关键词：当前我国政府危机公关中的问题及其对策　出处：《湖南师范大学》2014年硕士论文　论文类型：学位论文

【摘要】：随着我国近年来两型社会的建设逐步加快,我国在政治、经济、文化、卫生、教育事业上都取得了长足进步。但在社会稳定,人民安居乐业的背后也潜藏着诸多不稳定因素。2003年非典疫情的爆发,标志着危机时代的来临。政府在面对突发事件可能给社会和人民生产生活造成巨大破坏或严重的后果的同时,不得不采取及时有效的手段进行危机管理和危机公关。政府危机公关是公共关系理论一个重要组成部分,政府危机公关处理的成功与否直接关系到与人民群众互信度的提升和自身形象的重塑。但是由于政府危机公关是一门被引入不久的新兴学科,我国政府在危机的预警、决策、处理以及相关法律法规的建设上都存在一定的滞后性。因此当危机发生时,相关部门意识不强,信息沟通渠道不畅通,政府执政透明度不高,都会加深政府与公众之间的误会,从而导致执政水平的下降。能否正确处理好政府危机公关工作已经迫在眉睫。
[Abstract]:Along with our country in recent years the construction of two oriented society is gradually speeding up, China in political, economic, cultural, health, education has made considerable progress. But in the social stability, the people live and work in peace are also hidden behind many unstable factors during.2003 outbreak of SARS, marking the advent of the era of the government in the crisis. In the face of unexpected events may cause great damage or serious consequences to the society and people's production and life at the same time, to take timely and effective means of crisis management and crisis management. The government crisis public relations is an important part of the theory of public relations, government crisis public relations success is directly related to the people's trust degree and remodeling and enhance their image. But because of government crisis management is a new subject to be introduced soon, China's government decision-making in crisis warning, processing and A certain lag are existing in the construction of relevant laws and regulations. So when a crisis occurs, the relevant departments do not have a strong sense of information, communication channels, government transparency is not high, will deepen the misunderstanding between the government and the public, which leads to a decrease in the ruling level. Can correctly handle the work of government crisis public relations has been imminent.

【学位授予单位】：湖南师范大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：D63

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