“泛娱乐化”与网络编辑的社会责任研究

发布时间：2018-06-25 21:24

本文选题：网络“泛娱乐化” + 网络编辑　；参考：《昆明理工大学》2014年硕士论文

【摘要】：随着信息时代的来临,互联网这一新兴的“第四媒介”①迅速得到应用和普及,成为人们日常生活和工作学习中必不可少的重要工具,对整个人类的社会政治、经济、文化等方方面面产生着巨大的影响力。但是,网络以其超越其他大众媒介的独有特性在给人类生活带来便捷的同时,也带来了许多负面影响,其中就包括网络的“泛娱乐化”倾向。在我国,网络“泛娱乐化”现象有愈演愈烈之势。许多网民流连于网络只是为了网上闲聊、玩网络游戏、进行网络购物等；为满足低级趣味多关注网络低俗娱乐新闻事件；乐于观看色情类恶搞类的图片、视频、帖子等。可以说,网络“泛娱乐化”不断侵蚀着中国优秀传统文化,腐化着中国网民的思想,更对网络媒介的公信力提出了严峻的挑战。而网络编辑作为网络活动的把关者和管理者,对这一现象的蔓延负有不可推卸的责任。在消费主义思潮的侵袭下,一些网络编辑因职业素养不高、迎合点击率与追求经济效益等多种缘由,不能坚守社会责任,对网络“泛娱乐化”现象不仅没有起到良好的抵制作用,甚至是纵容、加速了这种现象的发展势头。要抵制网络“泛娱乐化”,必须要求网络编辑切实树立社会责任,加强自我的专业素质与职业意识的培养,使其树立正确的“把关人”责任意识,注重正面引导社会舆论与坚持主流价值观,把握好提高网站收益与承担社会责任的辩证关系。同时,还要求政府相关部门必须大力加强网络精神文明建设、加快网络传播法制建设进程以及需要广大网民发挥网络监督作用,共同促进网络媒体健康有序发展。
[Abstract]:With the advent of the information age, the Internet, a new "fourth medium", has been rapidly applied and popularized, and has become an indispensable and important tool in people's daily life and work and study, which is of great importance to the whole human society, politics and economy. Culture and other aspects have great influence. However, with its unique characteristics beyond other mass media, the Internet brings convenience to human life, but also brings a lot of negative effects, including the tendency of "pan-entertainment" of the network. In our country, network "pan-entertainment" phenomenon has a growing trend. Many Internet users are on the Internet just to chat, play online games, do online shopping, to satisfy the vulgar network entertainment news events; happy to watch pornographic images, videos, posts and so on. It can be said that the network "pan-entertainment" is constantly eroding China's excellent traditional culture, corrupting the thought of Chinese netizens, and posing a severe challenge to the credibility of network media. As the gatekeeper and manager of network activities, network editors bear the unshirkable responsibility for the spread of this phenomenon. Under the attack of consumerism, some network editors are unable to stick to social responsibility because their professional qualities are not high, they cater to the click rate and pursue economic benefits, and so on. The phenomenon of "pan-entertainment" has not played a good resistance, even connivance, which accelerates the development of this phenomenon. In order to resist the "pan-entertainment" of the network, it is necessary for the network editors to set up social responsibility, strengthen the cultivation of their own professional quality and professional consciousness, and make them have a correct sense of "gatekeeper" responsibility. Pay attention to the positive guidance of public opinion and adhere to the mainstream values, and grasp the dialectical relationship between improving the revenue of the website and assuming social responsibility. At the same time, the relevant government departments must strengthen the construction of network spiritual civilization, speed up the construction process of network communication legal system, and need the vast number of Internet users to exert the role of network supervision, so as to jointly promote the healthy and orderly development of network media.
【学位授予单位】：昆明理工大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：G214.1

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