基于微信的高校移动信息化建设研究与实践

发布时间：2018-07-07 17:46

本文选题：移动互联网 + 高校信息化　；参考：《现代教育技术》2017年10期

【摘要】：在移动互联网时代,高校亟需积极规划、设计和构建新的移动信息化框架。在移动信息化建设的各种主流模式中,社会化媒介应用模式在研发成本、技术难度、易推广性、可持续性等方面都优于其它模式,是目前高校移动信息化建设的较佳选择。文章从高校移动信息化基础框架的角度出发,对典型的社会化媒介——微信及其相关的订阅号、服务号、企业微信、微信卡包、小程序等平台和产品的目标对象和功能定位进行了分析,设计了面向不同用户群体提供信息服务的移动信息化框架,并以华东师范大学的实践案例来验证基于微信的移动信息化平台的应用效果。
[Abstract]:In the era of mobile Internet, colleges and universities need to actively plan, design and build a new framework of mobile information. In all kinds of mainstream modes of mobile information construction, the application mode of social media is superior to other models in R & D cost, technical difficulty, extensibility, sustainability and so on, so it is a better choice for the construction of mobile information in colleges and universities at present. From the point of view of the basic framework of university mobile information, this paper deals with the typical social media-WeChat and its related Subscription account, service number, enterprise WeChat, WeChat card package, etc. The target object and function orientation of Mini Programs and other platforms and products are analyzed, and a mobile information framework for different user groups to provide information services is designed. The application effect of mobile information platform based on WeChat is verified by the practical case of East China normal University.
【作者单位】：华东师范大学教育信息技术学系;华东师范大学信息化办公室;
【基金】：上海市教育科学研究决策咨询项目“引导‘互联网+教育’企业积极介入教育信息化发展的路径与策略研究”(40000-412221-16017)的阶段性研究成果
【分类号】：G647;TP311.56

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