基于系统动力学的业务和生产-配送过程的建模和竞争分析
发布时间：2020-12-15 08:33
在日益激烈的市场竞争环境中,很多因素可以影响一个公司发展的稳健性,但是其中最为公司管理者所重视的因素主要集中在以下几个方面:销售、潜在客户、实际客户、市场内部的销售渠道、不同销售渠道的库存以及生产-分销系统的整合。本文的研究目的是使用仿真的手段,来模拟制造企业生产-分销系统中这些因素的影响,进而帮助制造商管理者做出更好地运营决策。在大多数情况下,制造商会有大量的潜在客户,这一类客户对公司产品存在需求且具备购买能力这类客户与企业存在着销售合作机会。经过企业及销售人员的努力,可以把潜在客户转变为现实客户。而作为客户本身,其购物满意度是其是否会从企业的潜在客户转变为实际客户的主要决定因素。而客户满意度的高低则是由很多因素共同决定的,比如企业的缺货率、营销水平、送货提前期等。比如,企业的潜在客户会在销售期开始时对制造商下订单进行订货,但是如果制造商的初试库存无法满足其所收到的订单,则会相应出现缺货现象,进而造成订单的丢失和延迟。丢失的订单会直接影响制造商销售的市场份额,而延迟订单则会随着时间的推移逐步影响企业的市场份额。此外,对于制造商下游的经销商来说,制造商供货能力的不足,也会极大地影响经销...
【文章来源】：北京交通大学北京市 211工程院校 教育部直属院校
【文章页数】：93 页
【学位级别】：硕士
【文章目录】：
Acknowledgement
摘要
ABSTRACT
1 INTRODUCTION
1.1 MOTIVATION
1.2 SYSTEM THINKING
1.3 GENERALITY OF SYSTEM DYNAMIC APPROACH
1.4 STOCK AND FLOW DIAGRAM
1.5 TYPES OF STOCK AND FLOWS
1.6 INFORMATION FLOW IN MODELING
1.7 RESEARCH OBJECTIVES
1.8 RESEARCH PROBLEMS
1.9 RESEARCH LIMITATIONS AND BOUNDARIES
1.10 RESEARCH SIGNIFICANCE AND MODEL VALIDATION
2 LITERATURE REVIEW
2.1 COMPETITIVE DYNAMICS OVERVIEWS
2.2 BUSINESS PROCESS IMPROVEMENT （COMPETITIVE DYNAMICS）
2.3 SYSTEM DYNAMICS OVERVIEW
2.4 THE SYSTEM DYNAMICS APPROACH
2.5 FEEDBACK THINKING
2.6 THE ENDOGENOUS POINT OF VIEW
2.7 SYSTEM STRUCTURE
2.8 LEVELS AND RATES
2.9 SIGNIFICANCE OF SYSTEM STRUCTURE BEHAVIOR
3 SIMULATION AND METHODOLOGY
3.1 RESEARCH DESIGN
3.2 CUSTOMER-ORIENTED BUSINESS PROCESS SYSTEM
3.2.1 Dynamics Modeling Approach
3.2.2 Defining Core Elements in Methodology
3.2.2.1 Stock and Flows
3.2.2.2 Equations for Stocks
3.2.2.3 Equations for Flows
3.3 CUSTOMER-ORIENTED BUSINESS PROCESS INITIAL STAGE MODEL
3.3.1 Initial Stage Model Overview
3.3.2 Explaining the Initial Stage Vensim Equations
3.4 CUSTOMER-ORIENTED BUSINESS PROCESS INTERMEDIATE STAGE MODEL
3.4.1 Intermediate Stage Model Overview
3.4.2 Explaining the Intermediate stage Vensim Equations
3.5 CUSTOMER-ORIENTED BUSINESS PROCESS FINAL STAGE MODEL
3.5.1 Final Stage Model Overview
3.5.2 Explaining the Final Stage Vensim Equations
3.6 PRODUCTION-DISTRIBUTION SYSTEM DYNAMIC MODELING
3.7 DEFINING CORE ELEMENTS IN METHODOLOGY
3.7.1 Company Production
3.7.2 Market Outlet Orders
3.7.3 Input Testing
3.8 FIRST PRODUCTION-DISTRIBUTION SYSTEM MODELING
3.8.1 First Model Overview
3.8.2 Explaining the First Model Vensim Equations
3.9 SECOND PRODUCTION-DISTRIBUTION SYSTEM MODELING
3.9.1 Second Model Overview
3.9.2 Explaining the Second Model Vensim Equations
3.10 THIRD PRODUCTION-DISTRIBUTION SYSTEM MODELING
3.10.1 Third Model Overview
3.10.2 Explaining the Third Model Vensim Equations
3.11 FOURTH PRODUCTION-DISTRIBUTION SYSTEM MODELING
3.11.1 Fourth Model Overview
3.11.2 Explaining the Fourth Model Vensim Equations
3.12 FIFTH PRODUCTION-DISTRIBUTION SYSTEM MODELING
3.12.1 Fifth Model Overview
3.12.2 Explaining the Fifth Model Vensim Equations
4 RESULT ANALYSIS AND DISCUSSION
4.1 SYSTEM DYNAMICS IMPLICATION:
4.1.1 Case Study:AUTOMOBILE LEASING STRATEGY
4.2 PERFORMANCE ANALYSIS OF CUSTOMER-ORIENTED BUSINESS PROCESS
4.2.1 Initial Stage Model
4.2.1.1 Performance Graphs of Simulation
4.2.2 Intermediate Stage Model
4.2.2.1 Performance Graphs of Simulation
4.2.3 Final Stage Model
4.2.3.1 Performance Graphs of Simulation
4.3 CONCLUDING COMMENTS
4.4 PERFORMANCE ANALYSIS OF PRODUCTION-DISTRIBUTION SYSTEM
4.4.1 Performance Analysis of First Model
4.4.1.1 Performance Graphs of Simulation
4.4.2 Performance Analysis of Second Model
4.4.2.1 Performance Graphs of Simulation
4.4.3 Performance Analysis of Third Model
4.4.3.1 Performance Graphs of Simulation
4.4.4 Performance Analysis of Fourth Model
4.4.4.1 Performance Graphs of Simulation
4.4.5 Performance Analysis of Fifth Model
4.4.5.1 Performance Graphs of Simulation
4.5 CONCLUDING COMMENTS
4.6 RANDOM ORDER TESTING PATTERNS
4.6.1 Performance Analysis of Random Orders Testing
4.6.1.1 Performance Graphs of Random Orders Simulation
5 CONCLUSION AND FUTURE IMPLICATIONS
5.1 CONCLUSION
5.2 FUTURE RESEARCH IMPLICATIONS
6 REFERENCES
8 DATASET FOR THE MASTER'S THESIS
本文编号：2917986
【文章来源】：北京交通大学北京市 211工程院校 教育部直属院校
【文章页数】：93 页
【学位级别】：硕士
【文章目录】：
Acknowledgement
摘要
ABSTRACT
1 INTRODUCTION
1.1 MOTIVATION
1.2 SYSTEM THINKING
1.3 GENERALITY OF SYSTEM DYNAMIC APPROACH
1.4 STOCK AND FLOW DIAGRAM
1.5 TYPES OF STOCK AND FLOWS
1.6 INFORMATION FLOW IN MODELING
1.7 RESEARCH OBJECTIVES
1.8 RESEARCH PROBLEMS
1.9 RESEARCH LIMITATIONS AND BOUNDARIES
1.10 RESEARCH SIGNIFICANCE AND MODEL VALIDATION
2 LITERATURE REVIEW
2.1 COMPETITIVE DYNAMICS OVERVIEWS
2.2 BUSINESS PROCESS IMPROVEMENT （COMPETITIVE DYNAMICS）
2.3 SYSTEM DYNAMICS OVERVIEW
2.4 THE SYSTEM DYNAMICS APPROACH
2.5 FEEDBACK THINKING
2.6 THE ENDOGENOUS POINT OF VIEW
2.7 SYSTEM STRUCTURE
2.8 LEVELS AND RATES
2.9 SIGNIFICANCE OF SYSTEM STRUCTURE BEHAVIOR
3 SIMULATION AND METHODOLOGY
3.1 RESEARCH DESIGN
3.2 CUSTOMER-ORIENTED BUSINESS PROCESS SYSTEM
3.2.1 Dynamics Modeling Approach
3.2.2 Defining Core Elements in Methodology
3.2.2.1 Stock and Flows
3.2.2.2 Equations for Stocks
3.2.2.3 Equations for Flows
3.3 CUSTOMER-ORIENTED BUSINESS PROCESS INITIAL STAGE MODEL
3.3.1 Initial Stage Model Overview
3.3.2 Explaining the Initial Stage Vensim Equations
3.4 CUSTOMER-ORIENTED BUSINESS PROCESS INTERMEDIATE STAGE MODEL
3.4.1 Intermediate Stage Model Overview
3.4.2 Explaining the Intermediate stage Vensim Equations
3.5 CUSTOMER-ORIENTED BUSINESS PROCESS FINAL STAGE MODEL
3.5.1 Final Stage Model Overview
3.5.2 Explaining the Final Stage Vensim Equations
3.6 PRODUCTION-DISTRIBUTION SYSTEM DYNAMIC MODELING
3.7 DEFINING CORE ELEMENTS IN METHODOLOGY
3.7.1 Company Production
3.7.2 Market Outlet Orders
3.7.3 Input Testing
3.8 FIRST PRODUCTION-DISTRIBUTION SYSTEM MODELING
3.8.1 First Model Overview
3.8.2 Explaining the First Model Vensim Equations
3.9 SECOND PRODUCTION-DISTRIBUTION SYSTEM MODELING
3.9.1 Second Model Overview
3.9.2 Explaining the Second Model Vensim Equations
3.10 THIRD PRODUCTION-DISTRIBUTION SYSTEM MODELING
3.10.1 Third Model Overview
3.10.2 Explaining the Third Model Vensim Equations
3.11 FOURTH PRODUCTION-DISTRIBUTION SYSTEM MODELING
3.11.1 Fourth Model Overview
3.11.2 Explaining the Fourth Model Vensim Equations
3.12 FIFTH PRODUCTION-DISTRIBUTION SYSTEM MODELING
3.12.1 Fifth Model Overview
3.12.2 Explaining the Fifth Model Vensim Equations
4 RESULT ANALYSIS AND DISCUSSION
4.1 SYSTEM DYNAMICS IMPLICATION:
4.1.1 Case Study:AUTOMOBILE LEASING STRATEGY
4.2 PERFORMANCE ANALYSIS OF CUSTOMER-ORIENTED BUSINESS PROCESS
4.2.1 Initial Stage Model
4.2.1.1 Performance Graphs of Simulation
4.2.2 Intermediate Stage Model
4.2.2.1 Performance Graphs of Simulation
4.2.3 Final Stage Model
4.2.3.1 Performance Graphs of Simulation
4.3 CONCLUDING COMMENTS
4.4 PERFORMANCE ANALYSIS OF PRODUCTION-DISTRIBUTION SYSTEM
4.4.1 Performance Analysis of First Model
4.4.1.1 Performance Graphs of Simulation
4.4.2 Performance Analysis of Second Model
4.4.2.1 Performance Graphs of Simulation
4.4.3 Performance Analysis of Third Model
4.4.3.1 Performance Graphs of Simulation
4.4.4 Performance Analysis of Fourth Model
4.4.4.1 Performance Graphs of Simulation
4.4.5 Performance Analysis of Fifth Model
4.4.5.1 Performance Graphs of Simulation
4.5 CONCLUDING COMMENTS
4.6 RANDOM ORDER TESTING PATTERNS
4.6.1 Performance Analysis of Random Orders Testing
4.6.1.1 Performance Graphs of Random Orders Simulation
5 CONCLUSION AND FUTURE IMPLICATIONS
5.1 CONCLUSION
5.2 FUTURE RESEARCH IMPLICATIONS
6 REFERENCES
8 DATASET FOR THE MASTER'S THESIS
本文编号：2917986
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