P公司与G公司合作项目的产品开发流程优化研究

发布时间：2018-03-12 14:29

本文选题：音响行业　切入点：产品开发　出处：《电子科技大学》2015年硕士论文　论文类型：学位论文

【摘要】：作为一个成熟的行业,音响行业的竞争一直以来都比较激烈,近两年来,为了顺应互联网发展的市场潮流,国际、国内音响厂商均发力智能音响领域,随着互联网公司的跨界渗透,2015年市场开始酝酿巨变,音响品牌之间的竞争愈演愈烈。P公司作为音响行业的领军公司,积极与互联网巨头G公司展开合作,开发新的Wi-Fi音响,面对市场巨变既是个良好的机会也是极大的挑战,然而P公司的产品开发流程却对合作项目的开发造成了影响,成为制约合作项目积极推进的瓶颈。本论文通过P公司和G公司合作项目产品开发的具体实践,针对合作项目存在的开发周期延误的问题进行分析和研究,找出需要优化的三个流程,即:变更管理流程、硬件开发流程、产品测试和验证流程。运用流程优化的相关理论知识和PDCA循环、流程图等工具,围绕这三个主要问题流程进行流程优化。优化变更管理流程主要是动态应对需求的变更,采取Kano模型对需求变更分级和流程梳理;优化硬件开发流程主要是采用WBS、ASME表格、鱼骨图等工具找出关键原因,区分增值与非增值步骤,通过删除非增值流程步骤,缩短硬件开发周期,对优化方案进行成效分析;对于产品测试和验证流程的问题,则通过5why等分析方法找到关键点,制定一系列的对策方案,确保测试和验证顺利开展,保证产品开发的质量。最后结合合作项目的实践结果,对产品开发流程优化做出了评价,合作项目按时出货,取得了较好的优化效果。通过本次根据合作项目的实际情况进行的流程优化研究,将现有产品开发流程与流程优化方法相结合,为P公司的产品开发提出了一种切合实际的流程和相关方法,该优化方法对于传统音响公司和互联网公司合作开发新产品具有一定的应用和参考价值,对P公司后续产品的开发有重要的借鉴和参考意义,后续将进一步总结改善并加以推广。
[Abstract]:As a mature industry, the competition in the audio industry has always been more intense. In the past two years, in order to conform to the market trend of the development of the Internet, both international and domestic audio manufacturers have made efforts in the field of intelligent sound. With the cross-border penetration of Internet companies, in 2015, the market began to make a great change, and the competition among audio brands became increasingly fierce. As the leading company in the audio industry, the company actively cooperated with Internet giant G company to develop new Wi-Fi audio. Facing the tremendous market change is a good opportunity as well as a great challenge, but P Company's product development process has had an impact on the development of cooperative projects. Through the concrete practice of product development of P Company and G Company, this paper analyzes and studies the problems of the delay in the development cycle of the cooperation project. Find out the three processes that need to be optimized, that is, change management process, hardware development process, product testing and verification process, use the relevant theoretical knowledge of process optimization and PDCA cycle, flow chart and other tools, The optimization of the change management process is mainly to respond to the change of the demand dynamically, adopt the Kano model to classify the requirement change and sort out the process, and optimize the hardware development process mainly by using the WBS ASME form. Tools such as fish bone chart find out the key reasons, distinguish the value-added and non-value-added steps, shorten the hardware development cycle by deleting the non-value-added process steps, and analyze the effectiveness of the optimization program. Then the key points are found by 5why and a series of countermeasures are made to ensure the smooth development of testing and verification, and to ensure the quality of product development. Finally, the optimization of product development process is evaluated based on the practical results of cooperative projects. Through the process optimization study based on the actual situation of the cooperation project, the existing product development process and the process optimization method are combined. This paper puts forward a practical process and related method for the product development of P Company. This optimization method has certain application and reference value for the traditional audio company and the Internet company to develop the new product. It has important reference significance for the development of P Company's follow-up products, which will be further summarized and improved and popularized.
【学位授予单位】：电子科技大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F273.2;F426.6

【相似文献】