法国C公司跨文化管理研究

发布时间：2018-03-21 06:18

本文选题：中法文化　切入点：跨文化管理　出处：《对外经济贸易大学》2015年硕士论文　论文类型：学位论文

【摘要】：在全球经济一体化的大背景之下,不同国家之间具有不同文化背景的人群的流动在不断加剧,这种流动模糊了原有的国家与文化之间的界限。中国改革开放后西方企业大举进入中国市场,将西方文化习惯带入中国,这些舶来的文化与中国文化之间形成了强烈的对比与碰撞,引发了一系列的跨文化矛盾与冲突。本文以法国C公司在华经营中遇到的跨文化管理问题为实例,结合作者在该公司的亲身工作体会,通过引用荷兰学者吉尔特.霍夫施泰德(Geert.Hofstede)的国家文化维度理论进行了分析,同时采用员工跨文化调查问卷的方式对于存在于C公司内部的跨文化冲突现象进行了归纳由与总结,而后针对这些问题与现象提出了建议。C公司存在的跨文化问题包括:跨文化战略失准、跨文化管理僵化以及跨文化团队低效。本文针对以上问题提出了相应的建议,即加快文化整合并树立正确的跨文化经营理念、建立适合的跨文化企业文化以及与之相应的跨文化管理制度、跨文化团队的建立。本文最后得出结论,C公司原有的法国式的管理手段必须要与中国传统文化进行有机的融合,确立适合中国市场的跨文化经营理念、建立属于自己的企业文化、组建跨文化团队,只有这样C公司在华经营才有可能取得成功。
[Abstract]:In the context of global economic integration, the flow of people with different cultural backgrounds between different countries is increasing, This flow blurred the boundary between the original country and the culture. After China's reform and opening up, Western enterprises entered the Chinese market on a large scale, bringing Western cultural habits into China. These imported cultures have formed a strong contrast and collision with Chinese culture, which has triggered a series of cross-cultural contradictions and conflicts. This paper takes the cross-cultural management problems encountered by French company C in China as an example. Combined with the author's personal experience in the company, this paper analyzes the dimension of national culture by quoting Dutch scholar Gilt Hofstede. Geert.Hofstede. At the same time, the cross-cultural conflict phenomenon existing in C company is summed up and summarized by the cross-cultural questionnaire. Then the author puts forward some suggestions for these problems and phenomena. The cross-cultural problems in company C include: misalignment of cross-cultural strategy, ossification of cross-cultural management and inefficient cross-cultural team. That is, to speed up cultural integration and establish a correct concept of cross-cultural management, to establish a suitable cross-cultural corporate culture and the corresponding cross-cultural management system. Finally, this paper draws the conclusion that the original French management methods of company C must be integrated with Chinese traditional culture, and establish the concept of cross-cultural management suitable for the Chinese market. Only by establishing its own corporate culture and setting up cross-cultural teams can C Company succeed in China.
【学位授予单位】：对外经济贸易大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F416.82;F270

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