南汽集团年度目标管理优化方案研究

发布时间：2018-12-10 08:07

【摘要】：汽车产业以其产业链长、关联度高、就业面广、消费拉动大的特点,在国民经济和社会发展中发挥着重要作用,是一个国家和地区工业水平和经济水平的重要标志,已成为国民经济重要的支柱产业。南京汽车集团有限公司(以下简称南汽)作为国有汽车制造企业,有着近70年的历史。南汽当前正全面落实国家自主创新战略,以振兴中国自主汽车工业为己任,全力以赴地推进自主品牌建设,谋求企业更好、更快地发展。制定纲举目张,目标清晰、结构合理、指标明确的公司年度工作目标,打造积极向上、注重全员参与、强化刚性执行、推动持续改进、激发员工成就感的年度目标管理高效推进体系,是突破管理困境、提升年度经营绩效的重要抓手。论文首先运用目标设置理论、流程再造理论等,对公司年度目标管理运行中,存在的引导性不强,结构不合理,执行不到位,资源配置不足,绩效考核效果差,缺乏持续改进机制,数字化、信息化手段运用不充分等问题进行分析和研究。然后,结合同行业企业管理实践经验,对公司年度目标管理的各方面予以改进,重点包括：重新梳理并构建出年度目标管理核心架构,即经营、产品、安全、质量、效率、团队六个关键范畴,建立量化的指标体系与考核标准,进行组织机构职能相应调整,重新拟定业务流程,开发年度目标信息管理系统等；从搭建推进领导小组、人力资源优化配置、后续持续改进等方面提出了实施保障办法,形成一套适合公司管理需要的完善的年度目标管理模式。基于上述综合方案,论文强调标准化、目视化、数字化、PDCA等管理方法的运用,确保方案从调研、推进、考核及自我持续改进等方面得到贯彻落实。从顶层设计和实际操作层面来看,打造了一套强化目标引领,体系设置更加科学,指标标准更加合理,运行效率更加高效,绩效运用更加充分,支持体系更加完善的,能够促进组织持续改进的指标化管理体系和支持高效决策的年度目标管理实施方案,将全面提高管理质量和运行效能,实现公司体系竞争力的整体提升。本文研究所得到的公司年度目标管理模式优化方案,旨在实现管理的规范化、标准化、精细化,并在此基础上形成高效的运营机制,为南汽的长远、健康的发展提供必要的管理理论支撑和实际操作方案。
[Abstract]:The automobile industry, with its long industrial chain, high correlation, wide employment and large consumption pull, plays an important role in the development of national economy and society, and is an important symbol of the industrial level and economic level of a country or region. Has become an important pillar industry of the national economy. Nanjing Automobile Group Co., Ltd (hereinafter referred to as NAC) as a state-owned automobile manufacturing enterprise, has a history of nearly 70 years. NAC is fully implementing the national independent innovation strategy, to revitalize China's independent automobile industry as its own responsibility, to go all out to promote the building of independent brands, and to seek better and faster development of enterprises. To formulate the company's annual work objectives with clear objectives, reasonable structure and clear targets, to create positive and progressive work, to pay attention to the participation of all personnel, to strengthen rigid execution, and to promote continuous improvement, The annual goal management system, which stimulates the employee's sense of achievement, is an important way to break through the management dilemma and improve the annual management performance. First of all, using the theory of goal setting and process reengineering, the paper has not strong guidance, unreasonable structure, improper execution, insufficient allocation of resources and poor performance appraisal in the annual objective management of the company. Lack of continuous improvement mechanism, digitization, inadequate use of information technology to analyze and research. Then, combining with the practical experience of enterprise management in the same industry, the paper improves the aspects of the company's annual objective management, including: rearranging and constructing the core structure of the annual objective management, that is, management, product, safety, quality, efficiency, etc. In the six key categories of the team, we should establish the quantitative index system and the assessment standard, adjust the functions of the organization, reformulate the business process, and develop the annual target information management system. From the aspects of setting up the leading group, optimizing the allocation of human resources and continuing improvement, the paper puts forward the implementation guarantee method, and forms a set of perfect annual target management mode which is suitable for the needs of the management of the company. Based on the above comprehensive scheme, the paper emphasizes the application of management methods such as standardization, visualization, digitization, PDCA and so on, to ensure the implementation of the scheme from the aspects of research, promotion, assessment and self-sustainable improvement. From the top level design and the actual operation level, has created a set of strengthened goal leading, the system setting is more scientific, the index standard is more reasonable, the running efficiency is more efficient, the performance application is more fully, the support system is more perfect, The index management system which can promote the continuous improvement of the organization and the annual target management implementation scheme which can support efficient decision-making will improve the management quality and operational efficiency in an all-round way and realize the overall improvement of the competitiveness of the company system. This paper studies the optimization scheme of the company's annual objective management mode, which aims to realize the standardization, standardization and refinement of the management, and on this basis to form an efficient operation mechanism for the long run of NAC. The healthy development provides the necessary management theory support and the practical operation plan.
【学位授予单位】：兰州大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F426.471;F273

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