听,见未来——浅析我国有声书生态

发布时间：2018-05-07 19:32

本文选题：内容变现 + 知识付费　；参考：《出版广角》2017年19期

【摘要】：2017年,"内容变现""知识付费"这两个关键词在互联网产业中出现的频率越来越高。近几年,诸多互联网企业在内容和知识服务创新方面创造了奇迹。在众多创新的互联网产品中,能够满足用户随时随地听见所需内容的有声书越来越受到用户的欢迎。可以预见,有声书将成为出版业新的盈利增长点。本文从国内外有声书市场现状、出版社面临的危机及未来如何应对三个方面,浅析国内出版社在有声书领域的发展趋势。
[Abstract]:In 2017, the two keywords, "content realization" and "knowledge payment", are becoming increasingly common in the Internet industry. In recent years, many Internet enterprises in the content and knowledge service innovation has created a miracle. Among the many innovative Internet products, audio books, which can meet the needs of users at any time and anywhere, are becoming more and more popular. It can be predicted that audio books will become a new profit growth point in the publishing industry. This paper analyzes the development trend of domestic publishing houses in the field of audio books from three aspects: the present situation of audiobooks at home and abroad, the crisis faced by publishers and how to deal with them in the future.
【作者单位】：电子工业出版社;
【分类号】：G239.2

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