云南省新闻出版体制改革研究

发布时间：2018-06-08 11:24

本文选题：新闻出版 + 体制改革　；参考：《云南大学》2012年硕士论文

【摘要】：深化文化体制改革,是以胡锦涛同志为总书记的党中央在科学判断国际国内形势,全面把握当今世界文化发展趋势,深刻分析我国基本国情和战略任务的基础上,作出的又一项关系改革全局的重大决策。出版业按照性质分为两大类,一类是公益性质的新闻出版事业,另一类是经营性质的新闻出版产业。公益性质的新闻出版事业,包括党报、党刊,以出版马列主义著作、政治理论宣传为主要任务的人民出版社,以及制作特殊出版物(比如盲文、少数民族文字出版物)为主业、无盈利能力的政策性出版社。公益性新闻出版事业的改革以“增加投入、转换机制、增强活力、改善服务”为重点,仍由政府投资、政府主办,保留事业编制,是一种机制改革。除了公益性的新闻出版事业外,皆为经营性的新闻出版产业。其改革的思路是创新体制、搞活机制、面向市场、增强活力,基本上都要分期分批转制为企业,按照现代企业制度,进行内部管理体制、领导机构和运行机制的改造,改造成独立的市场竞争主体。本文以云南省新闻出版体制改革为研究对象,研究出版单位在新闻出版体制改革中如何自我发展,重点研究如何建立完善现代企业制度提高市场竞争力。具体研究内容可概括为七个部分：第1章导论,提出了本文研究的目的和意义、国内外对本论题的研究现状、本文的研究内容和研究方法。第2章对云南省新闻出版体制改革研究概括。第3章例举云南出版单位改革实践案例。第4章梳理云南出版单位在转企改制中面临的机遇和问题。第5章提出建立完善现代企业制度是云南省新闻出版体制改革方向。第6章结合云南新闻出版体制改革实践体会,借鉴国外优秀传媒企业发展扩充之路,提出对应的具体对策和可持续发展思路建议。第7章结语,对论文进行总结概括。笔者对云南经营性出版单位体制改革进行研究,在借鉴国外传媒集团的发展扩张之道基础上,结合我国国情,认为经营性出版单位体制改革在建立完善现代企业制度中,要倡导所有权与经营权分离的产权制度；要倡导以SOE协同治理为目标的公司内部治理结构；要倡导科学规范的公司内部治理制度；要倡导综合发展模式；要倡导通过并购扩大。
[Abstract]:Deepening the reform of the cultural system is a major decision made by the Party Central Committee of the general secretary of Hu Jintao, on the basis of the scientific judgment of the international and domestic situation, the overall grasp of the current trend of the development of the world culture, the profound analysis of our country's basic national conditions and strategic tasks, and another heavy decision on the overall situation of the relationship reform. The publishing industry is divided into two categories according to its nature. Class is a public welfare news and publishing industry, and the other is the press and publishing industry of the nature of business. The public welfare news and publishing industry, including the party newspaper, the party magazine, the publication of Marxism Leninist works, the propaganda of political theory as the main task of the people's Publishing House, and the production of special editions (such as Braille, minority language publications) as the main industry, Unprofitable policy press. The reform of public welfare news and publishing is focused on "increasing investment, transforming mechanism, enhancing vitality and improving service". It is still a mechanism reform. It is a mechanism reform. It is a kind of mechanism reform. Besides public welfare news and publishing, it is a business news and publishing industry. The idea of leather is to innovate system, to invigorate the mechanism, to face the market and to enhance vitality. Basically, it is to be transformed into enterprises in installments, in accordance with the modern enterprise system, the internal management system, the transformation of the leading institutions and the operating mechanism, and the transformation of the independent market competition.
This paper, taking the reform of Yunnan press and publishing system as the research object, studies how the publishing units develop themselves in the reform of the press and publishing system, and focuses on how to establish and improve the modern enterprise system to improve the market competitiveness. The specific research content can be summarized as seven parts: the first chapter guide, the purpose and significance of this study are put forward. The research status of this topic, the content and research methods of this article. The second chapter summarizes the reform of Yunnan press and publishing system. The third chapter exemplified the case of reform practice in Yunnan publishing unit. The fourth chapter combs the opportunities and problems facing the Yunnan publishing unit in the transformation of enterprise system. The fifth chapter proposes to establish and perfect the modern enterprise system. The reform direction of Yunnan news and publishing system. The sixth chapter combines the practice experience of the reform of Yunnan news and publishing system, draw lessons from the development and expansion of foreign excellent media enterprises, and put forward the corresponding countermeasures and suggestions for sustainable development. The conclusion is summarized and summarized in the seventh chapter. The writer has carried out the reform of the operational publishing unit system of Yunnan. On the basis of the development and expansion of foreign media groups and combining with the national conditions of our country, it is believed that the institutional reform of the operational publishing unit should advocate the separation of ownership from the right of management in the establishment of the modern enterprise system, and advocate the internal governance structure of the company with SOE co governance as the target, and the scientific rules should be advocated. Fan's internal governance system should be advocated; comprehensive development mode should be advocated; expansion should be advocated through mergers and acquisitions.
【学位授予单位】：云南大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：G239.2-F

【引证文献】