编辑与读者互动形式探讨——以“我的工会工作记忆”征文为例分析
发布时间：2018-07-17 00:45
【摘要】：正互联网时代,纸质媒体面临着严峻的挑战,将读者仅仅看作"受众"的观念日益不合适宜了。读者拿起一本期刊准备阅读,应该是"刚刚开始和我们打交道"。对此,想办好期刊,就得改变传统的出版发行模式,主动地与读者"互动"。在编者与读者之间架起桥梁,拉起纽带。从何作为切入点呢?《职工天地》利用山东省总工会成立75周年出版专刊的机遇,进行了一次尝试,利用出版专刊这一平台,在杂志与读者之间展开互动,取得了良好效果。如何提升期刊的品位,提高读者的关注度,增强读者的参
[Abstract]:In the age of Internet, the paper media is facing a severe challenge, and it is increasingly inappropriate to regard the reader as an "audience". Readers pick up a journal for reading, it should be just beginning to deal with us. Therefore, if we want to run the periodical well, we must change the traditional publishing mode and actively interact with the readers. Build a bridge and tie between the editor and the reader. Taking advantage of the opportunity of the 75th Anniversary publication of Shandong Federation of Trade unions, this paper makes an attempt to make use of the platform of publishing special journals, which interacts between magazines and readers and achieves good results. How to improve the quality of periodicals, improve the attention of readers and enhance the reference of readers
【作者单位】： 《职工天地》杂志社;
【分类号】：G237.5
，
本文编号：2128280
[Abstract]:In the age of Internet, the paper media is facing a severe challenge, and it is increasingly inappropriate to regard the reader as an "audience". Readers pick up a journal for reading, it should be just beginning to deal with us. Therefore, if we want to run the periodical well, we must change the traditional publishing mode and actively interact with the readers. Build a bridge and tie between the editor and the reader. Taking advantage of the opportunity of the 75th Anniversary publication of Shandong Federation of Trade unions, this paper makes an attempt to make use of the platform of publishing special journals, which interacts between magazines and readers and achieves good results. How to improve the quality of periodicals, improve the attention of readers and enhance the reference of readers
【作者单位】： 《职工天地》杂志社;
【分类号】：G237.5
，
本文编号：2128280
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