新时期党报中国化马克思主义理论传播研究

发布时间：2018-03-13 22:31

本文选题：新时期　切入点：党报　出处：《石家庄铁道大学》2017年硕士论文　论文类型：学位论文

【摘要】：理论传播是党报必不可少的职能。在革命和建设的不同时期,党报的理论宣传都曾发挥了传播中国化马克思主义理论、推广马克思主义大众化的作用。新时期社会环境和媒体环境发生了明显变化,如何提升党报的理论传播效果,科学构建中国化马克思主义理论传播模式,需要在对以往党报理论传播情况进行梳理和深思的基础上进行分析和探讨。论文简要回顾了党报理论传播的历程和变革,对新时期党报中国化马克思主义理论传播现状进行了分析。认为新时期党报理论传播注重解读理论,引导社会舆论,推动马克思主义大众化,传播效果显著。但是由于社会环境复杂,党报理论传播体系不健全,对受众信息需求把握不足等原因,造成了党报理论版面不足,理论文章信息量不大,理论文章内容原创度低和可读性不强,缺乏感染力等问题。面对新媒体新技术的挑战,党报中国化马克思主义理论传播与新媒体技术融合不足,使党报理论传播效果受到影响。为了提升党报中国化马克思主义理论的传播效果,进一步增强党报的理论传播功能,论文提出以下几点对策:一是继续发挥党报马克思主义理论传播的功能,坚持理论传播的政治性、人民性、权威性,坚守理论传播阵地,并适当扩展版面。二是要创新党报中国化马克思主义理论传播模式,健全党报理论传播体系,打造党报新媒体矩阵,加强与读者的连接沟通。三是丰富扩展党报中国化马克思主义理论传播内容,直面现实民生话题,突出学术水准,融合民族文化,促进主流价值观的践行。四是培养造就高素质理论人才,创新培养机制和激励机制,培养一流理论工作者。五是提高党报理论版质量,注重可读性和理论版的指导功能,打造理论传播品牌。
[Abstract]:Theoretical communication is an indispensable function of the Party newspaper. In different periods of revolution and construction, the theoretical propaganda of the Party newspaper has played a role in spreading the Marxist theory of Sinicization. The role of popularizing Marxism. The social environment and media environment have changed obviously in the new period. How to improve the theoretical communication effect of the Party newspaper, and how to scientifically construct the Chinese Marxist theory communication mode, On the basis of combing and pondering on the theoretical communication of the Party newspaper, the paper briefly reviews the course and reform of the theoretical communication of the Party newspaper. This paper analyzes the present situation of the dissemination of Marxist theory in China in the new period of the Party newspaper, and holds that the theoretical communication of the party newspaper in the new period pays attention to the interpretation of the theory, guides the public opinion, and promotes the popularization of Marxism. However, due to the complexity of social environment, the imperfect system of theoretical communication of the Party newspaper and the lack of understanding of the information needs of the audience, the theoretical layout of the party newspaper is insufficient and the amount of information in the theoretical articles is not large. The content of theoretical articles is low in originality, readability, lack of appeal and so on. In the face of the challenge of new media and new technology, the integration of Marxist theory and new media technology into Chinese newspaper is insufficient. In order to enhance the dissemination effect of the Party newspaper's theory of Marxism in China, and further enhance the function of the party newspaper's theoretical communication, The paper puts forward the following countermeasures: first, continue to give full play to the function of Marxist theory dissemination in the Party newspaper, adhere to the political, popular, authoritative and theoretical dissemination position of the theory dissemination. And expand the layout appropriately. Second, it is necessary to innovate the mode of dissemination of Marxist theory in the Party newspaper in China, perfect the theoretical communication system of the party newspaper, and create a new media matrix for the party newspaper. Third, it is necessary to enrich and expand the dissemination of Marxist theory in the Party newspaper in China, to face up to the real issues of people's livelihood, to highlight academic standards, and to integrate national culture. Promoting the practice of mainstream values. Fourth, cultivating high-quality theoretical talents, innovating training mechanisms and incentive mechanisms, and cultivating first-class theoretical workers. Fifth, improving the quality of the theoretical edition of the Party newspaper, paying attention to readability and guiding function of the theoretical edition. Create a brand of theoretical communication.
【学位授予单位】：石家庄铁道大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：D261.5;D61

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