国家治理现代化视角下党的社会沟通能力提升——以新媒体时代为中心的讨论

发布时间：2018-08-18 21:22

【摘要】：党的社会沟通能力主要是指党在国家治理过程中充分发挥领导作用,通过恰当的政策、方针的实施,实现与社会体系中的个人、群体及阶层进行利益协商以凝练社会共识并达成社会整合的能力与水平。提升党的社会沟通能力是强化党在国家治理现代化中领导地位的前提,是党领导国家治理现代化的基本要求,是国家治理现代化的重要组成部分。新媒体时代在推进国家治理现代化进程中,党的社会沟通能力主要面临四个方面的挑战:一是民众利益诉求的无序表达,二是媒介生态转变冲击党的组织架构,三是执政党文化转型的发展要求,四是新媒体传播的市场规律冲击党的传统媒体运作方式。因此,需要从尊重新媒体发展规律、坚持党管新媒体的原则、提升中国共产党的软实力等方面提升党的社会沟通能力。
[Abstract]:The Party's ability to communicate in society mainly means that the Party fully plays a leading role in the process of governing the country, and through appropriate policies and guidelines, it can achieve the goal of reaching out to individuals in the social system. Groups and strata negotiate interests in order to condense social consensus and reach the ability and level of social integration. To enhance the Party's social communication ability is the premise of strengthening the leading position of the Party in the modernization of national governance, the basic requirement of the Party's leading the modernization of national governance, and the important part of the modernization of national governance. In the process of promoting the modernization of national governance in the new media era, the Party's social communication ability mainly faces four challenges: first, the disorderly expression of the interests of the people, and secondly, the transformation of the media ecology impacts on the Party's organizational structure. Third, the development requirements of the ruling party's cultural transformation, and the fourth, the market law of new media communication impinges on the Party's traditional media operation mode. Therefore, we should respect the law of the development of new media, adhere to the principle of the party governing the new media, enhance the soft power of the Communist Party of China, and enhance the social communication ability of the Party.
【作者单位】：赣南师范学院中共革命精神与文化资源研究中心;华东师范大学政治学系;
【基金】：国家社会科学基金重大项目“保持党的纯洁性研究”(12&ZD076),项目负责人:唐莲英
【分类号】：D25;D630

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