“华人的美国梦”的叙事与美国国家形象的塑造——兼论20世纪五六十年代美国政府对华侨的宣传政策

发布时间：2018-05-18 08:39

本文选题：美国军事与外交 + 冷战　；参考：《美国研究》2017年02期

【摘要】：随着美苏冷战对峙局势趋于缓和,以及美国对东南亚华人的政策发生转变,同时也是为了回应美国国内的种族矛盾问题,20世纪50年代中期之后,美国政府相关部门对于美国国家形象的宣传政策及宣传活动集中地体现在华裔美国人实现"美国梦"这一主题上。美国的宣传部门不遗余力地宣扬华裔美国人的成功经历,即"华人的美国梦"的实现。"华人的美国梦"不仅成为美国对华国家形象公关的重要宣传品牌,也深刻地反映了美国文化战略的实质,即依靠文化和情感维系美国对"第三世界"的无形控制。此外,"华人的美国梦"这一外宣主题也反映了美国对外宣传的内容从推广自由、民主价值观转向推销美国的生活方式与消费主义的趋势。这实际上体现了20世纪50年代中期之后美国人对于自身形象的新认知,折射出美国人的新的身份认同。
[Abstract]:As the Cold War confrontation between the United States and the Soviet Union tends to ease, and the United States' policy towards ethnic Chinese in Southeast Asia has changed, it is also in response to the racial contradictions in the United States since the mid-1950s. The propaganda policies and activities of the relevant departments of the US government on the national image of the United States are concentrated on the theme of realizing the "American Dream" by Chinese Americans. The American propaganda department spared no effort to promote the successful experience of Chinese Americans, that is, the realization of the Chinese American Dream. " The American Dream of Chinese people not only became an important propaganda brand of American national image and public relations to China, but also profoundly reflected the essence of American cultural strategy, that is, relying on culture and emotion to maintain the invisible control of the "third World" by the United States. In addition, the theme of "the American Dream of Chinese" also reflects the trend of American propaganda from promoting freedom and democratic values to promoting American lifestyle and consumerism. This actually reflects the Americans' new cognition of their own image and their new identity after the mid-1950s.
【作者单位】：首都师范大学历史学院;
【基金】：国家社会科学基金一般项目《冷战前期美国对华宣传与文化外交研究(1949~1972)》(15BSS023) 北京市教委重点项目《美国对外宣传与文化外交史史料整理与研究综述》(SZ201510028013)的阶段性成果
【分类号】：D829.712

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