新媒体背景下马克思主义大众化实现路径研究

发布时间：2019-06-02 09:13

【摘要】：本文主要研究新媒体背景下马克思主义大众化的实现路径,探讨新媒体时代如何更好地运用马克思主义理论武装全党、教育人民。马克思主义大众化是一个历久弥新的话题,马克思主义需要不断亲近大众,成为人们的思想共识和自觉追求。根据世情、国情、党情的新变化和马克思主义理论发展的新要求,党的十七大首次提出马克思主义大众化的历史命题,受到学术界和理论界的广泛关注,随后党的十八大进一步提出推进马克思主义中国化、时代化、大众化的重大课题,这是实现中国梦的必然逻辑,也是一项高举中国特色社会主义旗帜的战略任务。网络、手机等一系列新媒体的普及应用,已经影响并且深刻地改变着我们的生活,既促进社会发展进步,也给马克思主义意识形悉话语权带来挑战,这是当前中国社会发展不可回避的客观现实。国家“十三五”规划明确提出实施网络强国战略和国家大数据战略,不断推进数据资源开放共享,牢固树立创新、协调、绿色、开放、共享五大发展理念,为推进马克思主义大众化提供国家战略契机。因此,研究新媒体背景下马克思主义大众化实现路径对我国社会主义现代化建设具有重大价值。本文第一部分绪论。这一部分分别对研究背景、研究意义、国内外研究综述,研究方法、创新之处进行概述。本文运用文献法、矛盾分析法、理论联系实际的研究方法,启迪人们对于现实问题的理论思考,切实解决人民群众日常生活问题。国外几乎没有对新媒体推进马克思主义大众化的相关研究,国内此方面研究还处于起步阶段,因此深入系统地研究此课题具有重要意义。本文第二部分相关概念和理论基础。这一部分对新媒体的含义、特征以及马克思主义大众化的内涵、实质和特征进行基本阐释,总结应用新媒体推进马克思主义大众化的必要性。笔者认为新媒体是具有交互性的媒介形态,大致包括：网络新媒体、手机新媒体、衍生新媒体三类。马克思主义大众化是一个动态过程,需要不断实现理论与群众的良性互动与共同发展,为全文奠定理论基础。本文第三部分运用传播媒介推进马克思主义大众化的历史脉络及基本经验。从新中国成立之前、新中国成立到改革开放之间、改革开放以后三个时期中国共产党如何运用当时的传播媒介推进马克思主义大众化展开叙述,总结出当时中国共产党运用先进的传播媒介推进马克思主义理论宣传和普及的基本经验,启迪我们要充分借助新媒体优势大力推进马克思主义大众化顺利开展。本文第四部分新媒体背景下推进马克思主义大众化的现状分析。从内部优势、弱势,外部机遇、挑战分别阐述,指出当前新媒体在推进马克思主义大众化中存在的问题,并分析问题存在的原因。本文第五部分对新媒体背景下马克思主义大众化指导原则与运行机制进行了详细阐述,为研究实现路径提供学理支撑。指导原则包括：党性原则、时代性原则、理论与实践相结合原则。运行机制包括：目标激励机制、舆论引导机制、评估考核机制。本文第六部分新媒体背景下马克思主义大众化实现路径的对策。从话语权、人才保障、阵地建设、媒体融合、制度监管等方面进行详细阐释,特别强调创新马克思主义话语体系,需要重构现代政治话语、增强学术话语创新力、提炼日常生活话语、不断提升国际话语权。笔者认为,我们要趋利避害,不断总结经验,用中国梦和社会主义核心价值观凝聚共识、汇聚力量,打造推进马克思主义大众化的新媒体舆论阵地,整合各方面资源形成合力,共同推进马克思主义大众化进程。
[Abstract]:This paper mainly studies the realization path of the popularization of Marxism in the background of the new media, and probes into how to use the Marxist theory to armed the whole Party and educate the people in the new media age. The popularization of Marxism is a new topic, and Marxism needs to be close to the masses and become the people's ideological consensus and self-conscious pursuit. According to the new requirements of the world situation, the national conditions, the new changes of the party and the development of the Marxist theory, the 17th National Congress of the Communist Party of China, for the first time, put forward the historical proposition of the popularization of Marxism, and received extensive attention from the academic and theoretical circles. It is the inevitable logic of realizing the Chinese dream, and it is also a strategic task to hold high the banner of the socialism with Chinese characteristics. The popularization and application of a series of new media, such as the network, the mobile phone and the like, has influenced and profoundly changes our lives, which not only promotes the progress of the social development, but also brings the challenge to the sense of the voice of the Marxism, which is the objective reality that the social development of China is not inevitable. "The national "XIII." plan clearly sets out the strategy of implementing the network power and the national big data strategy, constantly promotes the open sharing of data resources, firmly establishes the five development ideas of innovation, coordination, green, open and shared, and provides the national strategic opportunity for promoting the popularization of Marxism." Therefore, the realization of the popularization of Marxism under the background of new media is of great value to the construction of China's socialist modernization. The first part of this article is the introduction. This part provides an overview of the research background, the research significance, the domestic and foreign research, the research method and the innovation. In this paper, the author uses the method of literature, the contradiction analysis, the theory with the practice of the research, to enlighten the people to think about the real problem, to solve the problem of daily life of the people. There is little research on the popularization of the new media in foreign countries, and the domestic research is still in the initial stage, so it is of great significance to study the subject in depth. The second part of this paper is based on the concept and the theory. This part explains the meaning, character of new media and the connotation, essence and characteristics of the popularization of Marxism, and summarizes the necessity of applying the new media to promote the popularization of Marxism. The author thinks that the new media is an interactive medium form, which includes the new media of the network, the new media of the mobile phone and the new media. The popularization of Marxism is a dynamic process, and it is necessary to continuously realize the benign interaction and common development of the theory and the masses, and lay a theoretical foundation for the full text. The third part of this paper uses the media to promote the history and basic experience of the popularization of Marxism. Before the founding of the new China, the new China was established between the reform and opening-up and the reform and opening-up, and how the Chinese Communist Party used the media to promote the popularization of Marxism in the following three periods of reform and opening-up. This paper summarizes the basic experience of the CPC's use of advanced media to promote the propaganda and popularization of the theory of Marxism, and has inspired us to make full use of the new media to push forward the development of the popularization of Marxism. In the fourth part of this paper, the present situation of the popularization of Marxism is analyzed. From the internal advantage, the weakness, the external opportunity and the challenge, the paper points out the existing problems of the new media in the promotion of the popularization of Marxism, and analyzes the causes of the problems. In the fifth part of this paper, the guiding principles and operating mechanism of the popularization of Marxism under the background of new media are described in detail. The guiding principles include: the principle of the party, the principle of the times, the principle of the combination of the theory and the practice. The operating mechanism includes: the target incentive mechanism, the public opinion guiding mechanism and the evaluation and assessment mechanism. In the sixth part of this paper, the approach to the realization of the path of the popularization of Marxism in the context of the new media. This paper explains in detail from the aspects of the right of speech, the guarantee of the talents, the construction of the position, the fusion of the media and the supervision of the system, with special emphasis on the innovation of the Marxist discourse system. It is necessary to reconstruct the modern political discourse, to enhance the innovation of the academic discourse, to refine the discourse of daily life and to improve the international voice. in that light of the author's view, we should take advantage of the harm, to sum up the experience, to build consensus with the Chinese dream and the core values of socialism, to gather strength, to build a new media opinion position to promote the popularization of Marxism, and to combine the resources in all aspects to form a joint force, To promote the process of the popularization of Marxism.
【学位授予单位】：福建农林大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：D61

【相似文献】