国际关系建构背景下中国体育参与公共外交的发展战略研究

发布时间：2019-08-12 08:22

【摘要】：在国际社会关系建构中,谋求政治认同、社会沟通以及利益协调的主要手段越来越多。其中,随着体育进入跨文化传播单元的影响力不断扩大,体育参与公共外交的功能日益凸显。采用文献资料法、内容分析法、比较分析法,以中美的乒乓外交、美印的橄榄球外交、印巴的板球外交和中国近代体育公共外交的活动等为研究的基本对象,着重从体育参与公共外交关系建构的基本形态和历史事件分析体育在跨文化背景下获得国际认同的功能,认为:体育参与公共外交形成不同的公共外交形态,丰富了外交文化的内涵;体育能够形象直观地阐释国家的意志和政治诉求;体育参与公共外交可以修饰政治主体、形成政治修辞,塑造国家形象。并从国际关系和外交战略变化进程中探究中国体育参与公共外交的基本走向与对策:1)制定中国体育公共外交的战略;2)建立体育公共外交发展机构;3)展开强势项目的公共外交演化项目;4)有效挖掘传统体育项目和民族体育运动项目,展开跨文化交流。表明,开创体育公共外交的新局面,搭建立体化的外交格局,中国的国家形象将更好地得到塑造,在世界上的政治话语力量也将会更加强大。为体育参与公共外交建设提供基本的思考和理论支持。
[Abstract]:In the construction of international social relations, there are more and more main means to seek political identity, social communication and interest coordination. Among them, with the expansion of the influence of sports entering the cross-cultural communication unit, the function of sports participating in public diplomacy is becoming more and more prominent. By using the methods of literature, content analysis and comparative analysis, taking the ping-pong diplomacy of China and the United States, the rugby diplomacy of the United States and India, the cricket diplomacy of India and Pakistan and the activities of sports public diplomacy in modern China as the basic objects of the study, this paper analyzes the function of sports obtaining international recognition under the cross-cultural background from the basic forms and historical events of sports participation in the construction of public diplomatic relations. It is believed that sports participation in public diplomacy forms different forms of public diplomacy and enriches the connotation of diplomatic culture. Sports can intuitively explain the will and political demands of the country, and sports participation in public diplomacy can modify the political subject, form political rhetoric and shape the national image. From the process of the change of international relations and diplomatic strategy, this paper probes into the basic trend and countermeasures of Chinese sports participation in public diplomacy: 1) to formulate the strategy of Chinese sports public diplomacy; 2) to establish the development organization of sports public diplomacy; 3) to carry out the evolution project of public diplomacy in strong projects; 4) to effectively excavate traditional sports and national sports events and to carry out cross-cultural exchanges. It shows that by creating a new situation of sports public diplomacy and building a three-dimensional diplomatic pattern, China's national image will be better shaped, and its political discourse power in the world will also be stronger. To provide basic thinking and theoretical support for sports to participate in the construction of public diplomacy.
【作者单位】：北京体育大学;
【基金】：全国体育新闻学传播学术年会主题报告
【分类号】：G812.0

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