网络集体行为意向:概念、测量及形成要素——基于国外相关研究的文献综述

发布时间：2018-11-15 14:46

【摘要】：[目的/意义]现阶段,我国的网络集体行为已经引起了从中央政府到普通网民的广泛关注。作为该领域的研究人员有责任对网络集体行为意向的形成机制进行剖析,以引导与实现网络集体行为的健康发展。[方法/过程]利用文献调研与归纳分析的方法,梳理了大量国外相关研究领域的文献,阐述了网络集体行为意向的概念、测量方法及形成要素。[结果/结论]集体意向作为群体目标导向行为的核心预测变量,是当前用以探索网络集体行为的一个比较合适的研究取向。目前网络集体行为意向的测量主要有:生理测量法,自我报告法与量表测量法。网络集体行为意向的形成经历了酝酿、驱动与激活三个阶段,各阶段分别受到网络情境、社会影响与个体感知的作用。
[Abstract]:At present, China's network collective behavior has attracted wide attention from the central government to ordinary Internet users. As researchers in this field, it is their duty to analyze the formation mechanism of network collective behavior intention in order to guide and realize the healthy development of network collective behavior. [method / process] by means of literature investigation and induction analysis, this paper combs a large number of foreign literatures in related research fields, and expounds the concept, measurement methods and formation elements of the intention of collective behavior of the network. [results / conclusion] as the core predictive variable of group goal-oriented behavior, collective intention is a more suitable research orientation to explore collective behavior in network. At present, the network collective behavior intention measurement mainly includes physiological measurement, self-report and scale measurement. The formation of network collective behavior intention has experienced three stages: brewing, driving and activating, and each stage is affected by network situation, social influence and individual perception respectively.
【作者单位】：天津工业大学管理学院;
【基金】：教育部人文社会科学研究青年基金项目“基于情报学理论和方法的社会预警研究”的阶段成果(项目号:13YJC870014)
【分类号】：C913.4

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