中国网络外交的SWOT分析

发布时间：2018-04-01 15:33

本文选题：网络外交　切入点：SWOT　出处：《中南大学》2011年硕士论文

【摘要】：“网络外交”这一概念是伴随着信息技术的进步而发展起来的,它是指国家、组织和普通民众为了维护和发展自身在国际政治格局中政治、经济、文化等多方面利益,以互联网络技术和平台为手段,对其它国家以及社会公众展开的各种对外宣传、对外交往的外交活动。其作为信息时代下的一种新型的外交运作模式,相比传统外交模式,网络外交具有突出的灵活便捷性、虚拟隐蔽性以及强烈的亲和力和感召力等等诸多新特点。其不仅对外交工作的内容、形式和决策模式等诸多方面产生着重要的作用,而且也给国家政治格局带来深刻的影响,成为当今国际社会激烈讨论的热点问题。相比西方发达国家,网络外交在中国的发展才刚刚起步,水平还不高,发展的道路依然充满艰辛和困难。比如：中国发展网络外交一方面还存在着网络资源不足、管理体制混乱、参与主体素质不高、执行意识淡薄、执行内容单调,执行方法落后等等多方面缺点,另一方面又面临着政治、经济、文化等方面的外部性网络冲击。显然,这些因素都会制约中国网络外交水平的提高,成为中国发展网络外交面临的严峻课题。但是,随着中国改革开放的不断深入和信息技术的不断发展,中国发展网络外交也逐渐具备和拥有许多优势和机遇。比如：日益提高的网络普及率,应用广泛的网络运用,逐渐完备的战略规划,中国政府及领导的高度重视,专家、学者的大力提倡,人民群众的热情支持以及国际社会在政治、经济、文化等方面对中国发展网络外交的催化因子。最终,这些积极因素将会成为中国克服困难和挑战,引领中国网络外交发展的重要力量。总之,在信息时代的背景下,新型网络外交正推动着传统外交模式的变革,并已经在国际交往中产生了极为重要的影响。因此,加强对网络外交理论上和实践上的探索和研究也必然成为当前中国社会一个急待解决的重要课题。本文在SWOT分析方法的基础上,通过对中国发展网络外交内在主要的优劣势和外部主要机遇及挑战的梳理和归纳,发现：中国发展网络外交应当选择WO的发展战略。
[Abstract]:The concept of "network diplomacy" has developed along with the progress of information technology. It refers to the interests of the state, organizations and ordinary people in order to safeguard and develop their political, economic, cultural and other aspects in the international political structure.Internet technology and platform as a means to other countries and the public to carry out a variety of foreign propaganda, foreign exchanges diplomatic activities.As a new diplomatic operation mode in the information age, compared with the traditional diplomatic mode, network diplomacy has many new features, such as outstanding flexibility and convenience, virtual concealment, strong affinity and charisma, and so on.It not only plays an important role in many aspects such as the content, form and decision-making mode of diplomatic work, but also has a profound influence on the political structure of the country, and has become a hot issue under intense discussion in the international community.Compared with the western developed countries, the development of network diplomacy in China has just started, the level is not high, the road of development is still full of hardships and difficulties.For example, on the one hand, there are still shortcomings in the development of China's network diplomacy, such as insufficient network resources, chaotic management system, low quality of the participants, weak executive consciousness, monotonous implementation content, backward implementation methods, and so on.On the other hand, it faces the external network impact of politics, economy, culture and so on.Obviously, these factors will restrict the improvement of China's network diplomacy, and become a serious problem for China to develop network diplomacy.However, with the deepening of China's reform and opening up and the continuous development of information technology, China's network diplomacy gradually has many advantages and opportunities.For example, the increasing network penetration rate, the extensive use of the network, the gradual completion of strategic planning, the high attention of the Chinese government and leaders, the vigorous advocacy of experts and scholars, the enthusiastic support of the people and the international community in politics,Economic, cultural and other aspects of China's development of network diplomacy catalytic factors.Finally, these positive factors will become an important force for China to overcome the difficulties and challenges and lead the development of China's cyber diplomacy.In a word, under the background of the information age, the new network diplomacy is promoting the change of the traditional diplomatic mode, and has already produced the extremely important influence in the international communication.Therefore, strengthening the exploration and research on network diplomacy in theory and practice is an urgent and important subject in Chinese society.On the basis of SWOT analysis, this paper summarizes the internal advantages and disadvantages of China's network diplomacy, as well as the external opportunities and challenges, and finds that China should choose the development strategy of WO in the development of network diplomacy.
【学位授予单位】：中南大学
【学位级别】：硕士
【学位授予年份】：2011
【分类号】：D820

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