从政治修辞角度看《之江新语》的同一策略
发布时间：2018-10-29 10:55
【摘要】：正在伯克的修辞理论体系中,一个核心概念是"同一",共有三种同一策略:同情同一、对立同一、无意识同一。①本文拟从伯克修辞理论的视角来探讨《之江新语》的政治修辞策略。政治修辞是政治主体运用一定的政治语言,实现政治说服的技术和能力。②政治修辞的目的是通过政治言说,改变民众的政治态度,进而实现政治说服。要实现政治说服,就必须与民众取得"同
[Abstract]:In Burke's rhetorical theoretical system, a core concept is "identity", there are three kinds of the same strategy: sympathy for the same, opposition to the same, This paper attempts to explore the political rhetoric strategies of Zhijiang Xinyu from the perspective of Burke's rhetoric theory. Political rhetoric is the technique and ability of political subject to use certain political language to realize political persuasion. 2 the purpose of political rhetoric is to change people's political attitude through political speech, and then to realize political persuasion. If political persuasion is to be realized, it must be in line with the people.
【作者单位】： 中国传媒大学;
【分类号】：D0;G212
，
本文编号：2297493
[Abstract]:In Burke's rhetorical theoretical system, a core concept is "identity", there are three kinds of the same strategy: sympathy for the same, opposition to the same, This paper attempts to explore the political rhetoric strategies of Zhijiang Xinyu from the perspective of Burke's rhetoric theory. Political rhetoric is the technique and ability of political subject to use certain political language to realize political persuasion. 2 the purpose of political rhetoric is to change people's political attitude through political speech, and then to realize political persuasion. If political persuasion is to be realized, it must be in line with the people.
【作者单位】： 中国传媒大学;
【分类号】：D0;G212
，
本文编号：2297493
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