高校图书馆数字阅读推广研究

发布时间：2018-01-08 12:31

本文关键词：高校图书馆数字阅读推广研究　出处：《郑州大学》2017年硕士论文　论文类型：学位论文

【摘要】：在数字阅读不断推进的背景下,高校图书馆作为大学生文化教育的中心,理应发挥好自己应有的效用,做好数字阅读推广的服务工作,新兴媒体的出现开始成为图书馆进行数字阅读推广的途径。本文通过对大学生进行数字阅读状况的问卷调查,了解大学生目前的数字阅读状况、大学生对图书馆数字阅读服务的满意度等方面,针对大学生数字阅读的状况,进行有针对性的数字阅读推广策略,以及针对图书馆的不足之处的提升办法,让高校图书馆在数字阅读的大环境下找准自己的定位。本论文的研究内容分为六个部分:第一部分为绪论,主要阐述本文的研究背景及意义,国内外数字阅读发展现状,以及研究的方法和创新之处。第二部分主要为相关概念以及对数字阅读推广和传统阅读推广的介绍。第三部分为高校图书馆利用新媒体进行数字阅读推广的主要方式,主要为微博、微信等方面。第四部分为问卷调查的设计以及分析,调查大学生目前的数字阅读状况和大学生对图书馆提供数字阅读条件的满意度,通过问卷分析数字阅读对大学生的影响,以及图书馆推广数字阅读的制约因素。第五部分为针对高校图书馆数字阅读推广的制约因素的改进措施,通过图书馆内和图书馆外的配合做好数字阅读的推广工作。第六部分为结语,总结论文的过程,分析论文的不足之处,以及对未来高校图书馆数字阅读推广发展方向的展望。
[Abstract]:The development of digital reading in the university library, as the center of the cultural education of college students, should play their due role, do the digital reading promotion service, the emergence of new media began to become the way of digital library for reading promotion. This article through the questionnaire survey of digital reading situation of College Students, understand the current situation of digital the college students' reading, students' reading service satisfaction and other aspects of the digital library, according to the college students' digital reading situation, targeted digital reading promotion strategy, and aiming at the shortage of library to enhance the way, to find their own position of University Library in the digital reading environment. The thesis is divided into six parts: the first part is the introduction, mainly expounds the research background and significance, the domestic and foreign digital reading The development of the status quo, and research methods and innovations. The second part is the related concepts and the promotion and promotion of the traditional reading reading. The third part is the main way of digital library using new media digital reading promotion, mainly for micro-blog, WeChat and so on. The fourth part is the questionnaire design and survey analysis. College students' digital reading and digital reading conditions of College Library satisfaction through the questionnaire analysis influence on College Students' digital reading, and reading the digital library extension constraints. The fifth part is the improvement measures for restricting factors of university library reading promotion, through the cooperation of the library and the Digital Library Promotion work reading. The sixth part is the conclusion, summarizes the process, analysis of the inadequacies of the paper, in order to And the prospect of the development direction of digital reading in University Libraries in the future.

【学位授予单位】：郑州大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G258.6;G252.17

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