基于专利分析的企业技术竞争情报挖掘研究
发布时间：2019-06-15 06:15
【摘要】：技术竞争情报对企业发展有重要影响,企业对技术竞争情报需求数量与质量不断提高,如何获取企业竞争情报的也成为企业管理的重点研究内容之一。在众多的竞争情报来源中,专利信息是最为方便与有效的一种。通过专利信息进行分析,可以了解产业技术发展水平,获取竞争对手的技术发展现状与动向,从而指导企业技术和产品研发。本文采用文献调研法和比较分析法,在国内外研究现状的基础上,对专利分析方法体系进行介绍,对比不同专利分析方法的优缺点与适用性;接着对技术竞争情报的获取原则、来源与途径进行了讨论,分析了专利信息在企业技术竞争情报获取中的作用,探讨了专利分析对企业技术竞争情报挖掘的价值;然后,介绍了专利挖掘技术竞争情报的步骤,并对具体实施方法进行研究,分别从宏观和微观两个视角总结出利用专利信息获取技术竞争情报的内容;最后从实际案例出发,以国内裸眼3D行业为例,对专利宏观分析与微观分析理论方法进行了实证研究,对专利申请数量、专利类型、专利权人、IPC分类等指标进行统计,对国内裸眼3D行业的发展状况、行业态势以及目前存在的主要竞争对手与研发热点进行了分析,以便为相关企业提供决策参考。
[Abstract]:Technological competitive intelligence has an important impact on the development of enterprises. The quantity and quality of enterprises' demand for technological competitive intelligence is constantly improving. How to obtain enterprise competitive intelligence has become one of the key research contents of enterprise management. Among the many sources of competitive intelligence, patent information is the most convenient and effective. Through the analysis of patent information, we can understand the development level of industrial technology and obtain the present situation and trend of technological development of competitors, so as to guide enterprise technology and product research and development. In this paper, the literature research method and comparative analysis method are used to introduce the patent analysis method system on the basis of the research status at home and abroad, and the advantages, disadvantages and applicability of different patent analysis methods are compared. Then it discusses the acquisition principle, source and way of technological competitive intelligence, analyzes the function of patent information in the acquisition of enterprise technological competitive intelligence, and probes into the value of patent analysis to the mining of enterprise technological competitive intelligence. Then, it introduces the steps of patent mining technology competitive intelligence, and studies the concrete implementation methods, and summarizes the content of using patent information to obtain technology competitive intelligence from macro and micro perspectives respectively. Finally, starting from the actual case, taking the domestic naked eye 3D industry as an example, this paper makes an empirical study on the theory and method of patent macro analysis and micro analysis, makes statistics on the number of patent applications, patent types, patentees, IPC classification and other indicators, and analyzes the development situation, industry situation, main competitors and R & D hotspots of the domestic naked eye 3D industry, so as to provide decision-making reference for related enterprises.
【学位授予单位】：郑州航空工业管理学院
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G350
本文编号：2500025
[Abstract]:Technological competitive intelligence has an important impact on the development of enterprises. The quantity and quality of enterprises' demand for technological competitive intelligence is constantly improving. How to obtain enterprise competitive intelligence has become one of the key research contents of enterprise management. Among the many sources of competitive intelligence, patent information is the most convenient and effective. Through the analysis of patent information, we can understand the development level of industrial technology and obtain the present situation and trend of technological development of competitors, so as to guide enterprise technology and product research and development. In this paper, the literature research method and comparative analysis method are used to introduce the patent analysis method system on the basis of the research status at home and abroad, and the advantages, disadvantages and applicability of different patent analysis methods are compared. Then it discusses the acquisition principle, source and way of technological competitive intelligence, analyzes the function of patent information in the acquisition of enterprise technological competitive intelligence, and probes into the value of patent analysis to the mining of enterprise technological competitive intelligence. Then, it introduces the steps of patent mining technology competitive intelligence, and studies the concrete implementation methods, and summarizes the content of using patent information to obtain technology competitive intelligence from macro and micro perspectives respectively. Finally, starting from the actual case, taking the domestic naked eye 3D industry as an example, this paper makes an empirical study on the theory and method of patent macro analysis and micro analysis, makes statistics on the number of patent applications, patent types, patentees, IPC classification and other indicators, and analyzes the development situation, industry situation, main competitors and R & D hotspots of the domestic naked eye 3D industry, so as to provide decision-making reference for related enterprises.
【学位授予单位】：郑州航空工业管理学院
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G350
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