国家形象宣传片多模态转喻及功能研究——以俄罗斯国家形象宣传片为例

发布时间：2018-01-08 04:07

本文关键词：国家形象宣传片多模态转喻及功能研究——以俄罗斯国家形象宣传片为例　出处：《浙江理工大学学报(社会科学版)》2016年05期 　论文类型：期刊论文

【摘要】：转喻是比隐喻更为基础的认知机制,多模态转喻普遍存在于声音、图像、文字等各种模态中。从多模态转喻视角,以俄罗斯国家形象宣传片为例,探讨多模态语篇中转喻类型及其表征和语篇功能。研究表明:俄罗斯国家形象宣传片以空间、事件、行为域邻近性(contiguity)为主展开,主要包括三大转喻类型:空间部分代整体、次事件代复杂事件、单个实体代总体;多模态转喻语篇功能表现为各种模态符号衔接和读者心理图式连贯;声音和文字模态协作关系为非互补协作关系,声音文字和图像模态协作体现为非强化的互补关系。
[Abstract]:Metonymy is a more basic cognitive mechanism than metaphor. Multimodal metonymy is widely used in various modes such as sound, image, text and so on. From the perspective of multi-modal metonymy, take Russian national image propaganda film as an example. This paper discusses metonymy types, their representation and textual functions in multimodal discourse. The research shows that Russian national image propaganda is mainly carried out in space, event and behavior domain proximity. It mainly includes three metonymy types: space part generation whole, secondary event generation complex event, single entity generation total; The functions of multimodal metonymy discourse are modal symbol cohesion and reader's psychological schema coherence. The modal collaboration between sound and text is non-complementary, and the modal collaboration between sound and image is non-reinforcement.
【作者单位】：广西大学外国语学院;
【分类号】：H35
【正文快照】： 近年来,随着认知语言学发展,越来越多学者开始从认知角度研究多模态语篇。多模态语篇是指融合了两种或两种以上符号资源的语篇,包括语言、图像、眼神、颜色、手势、音乐等。Forceville认为模态是可具体感知、可解读的符号系统[1]22,即多模态语篇信息传递和接收是通过不同感官

【相似文献】