南京市软件外包产业综合竞争力评价

发布时间：2018-03-24 11:35

本文选题：软件外包　切入点：综合竞争力　出处：《江苏大学》2010年硕士论文

【摘要】： 软件外包(Software outsourcing)是指一些发达国家的软件公司将他们的一些非核心的软件项目通过外包的形式交给人力资源成本较低的国家的公司开发,以达到降低成本的目的。软件外包不仅大幅降低发包方的开发成本,还可以利用全球范围的人才资源;接包方承接软件外包业务可以创造更多的就业机会,促进进出口贸易的发展,对本国的软件产业的发展、软件人才的培养以及软件产业规范化管理也有巨大的推动作用。因此,近几年软件外包服务业得到了迅速的发展。我国积极参与国际软件外包的竞争。2006年,商务部等相关部委选择了一批中心城市作为开展承接国际软件外包的基地,确定有1个国家级服务外包示范基地——苏州工业园区和11个服务外包基地城市,分别是大连、成都、上海、西安、深圳、北京、天津、南京、杭州、济南和武汉。南京市作为我国最早确立的“服务外包基地城市”和“国家软件出口创新城市”,依靠有利的政策环境大力发展软件及软件外包产业,经过多年的发展已初见规模。南京积极打造“南京服务”的城市品牌,使其顺利实现从“南京制造”向“南京服务”的延伸,重点以计算机软件外包、研发、动漫产业、工业设计、出版发行等为核心业务领域发展南京市服务外包产业。然而南京市软件外包产业存在产业规模小、承接业务价值低、国际竞争力弱、企业实力弱、研发水平低,服务体系弱等方面的问题,严重影响了行业的发展。基于这一点,本文对南京市软件外包产业的综合竞争力进行研究。利用超效率数据包络分析、Tobit回归分析和因子分析等方法相结合,对南京市软件外包产业综合竞争力进行评价。本文提出的综合竞争力是指引入效率因子后的三种综合竞争力:技术效率背景下的综合竞争力、规模效率背景下的综合竞争力以及综合效率背景下的综合竞争力。将南京市软件外包产业同我国其他13个软件外包承接城市的综合竞争力进行比较分析,结果表明:南京市软件外包产业的资源基础优越,但是资源利用效率低下,从而导致综合竞争力不强。综合效率排名第十,分解为技术效率和规模效率发现,技术效率排名第十三,规模效率排名第十。并且南京软件外包产业处于规模收益递增阶段。研究表明南京市软件外包产业属于资源优先型承接城市,其投入资源优势显著,但是资源利用效率低下,而导致综合竞争力水平下降。因此,改进南京市软件外包产业资源利用模式,提高投入产出效率是当务之急。本文针对南京软件外包产业的发展现状提出了几点对策:开拓国内外软件外包市场、培养软件外包适用性人才、促进相关企业间的紧密合作、建设区域品牌知名度及优化软件外包产业环境,以提高南京市软件外包综合竞争力水平。
[Abstract]:Software outsourcing refers to software companies in developed countries that hand over some of their non-core software projects to companies in countries with low human resources costs through outsourcing. In order to achieve the goal of reducing costs, software outsourcing not only significantly reduces the developer's development costs, but also makes use of global human resources. To promote the development of import and export trade, the development of domestic software industry, the training of software talents and the standardized management of software industry also play a great role in promoting the development of domestic software industry. In recent years, the software outsourcing service industry has developed rapidly. China actively participates in the competition of international software outsourcing. In 2006, the Ministry of Commerce and other relevant ministries selected a number of central cities as the base for undertaking international software outsourcing. There are one national service outsourcing demonstration base-Suzhou Industrial Park and 11 service outsourcing base cities, namely Dalian, Chengdu, Shanghai, Xi'an, Shenzhen, Beijing, Tianjin, Nanjing, Hangzhou, Jinan and Wuhan. As the first "service outsourcing base city" and "national software export innovation city" established in China, Nanjing vigorously develops software and software outsourcing industry by relying on favorable policy environment. After years of development, Nanjing has begun to see scale. Nanjing actively builds the city brand of "Nanjing Service", and makes it smoothly realize the extension from "made in Nanjing" to "Nanjing Service", with emphasis on computer software outsourcing, research and development, animation industry. Industrial design, publishing and distribution are the core business areas to develop the service outsourcing industry in Nanjing. However, the software outsourcing industry in Nanjing has a small scale, low business value, weak international competitiveness, weak enterprise strength, and low level of R & D. The weak service system has seriously affected the development of the industry. Based on this point, this paper studies the comprehensive competitiveness of software outsourcing industry in Nanjing. Using the method of super efficient data envelopment analysis, Tobit regression analysis and factor analysis, The comprehensive competitiveness of software outsourcing industry in Nanjing is evaluated. The comprehensive competitiveness in this paper refers to three kinds of comprehensive competitiveness after the introduction of efficiency factor: comprehensive competitiveness under the background of technological efficiency. The comprehensive competitiveness in the background of scale efficiency and in the background of comprehensive efficiency. This paper compares the comprehensive competitiveness of Nanjing software outsourcing industry with that of 13 other cities in China. The results show that the resource base of software outsourcing industry in Nanjing is superior, but the resource utilization efficiency is low, which leads to the low comprehensive competitiveness. The technological efficiency is the 13th, the scale efficiency is the tenth, and the software outsourcing industry in Nanjing is in the stage of increasing the scale income. The research shows that the software outsourcing industry in Nanjing belongs to the resource priority undertaking city, and its investment resource advantage is remarkable. However, the inefficient use of resources leads to a decline in the level of comprehensive competitiveness. Therefore, to improve the mode of resource utilization in Nanjing's software outsourcing industry, It is urgent to improve the input-output efficiency. In view of the development of software outsourcing industry in Nanjing, this paper puts forward several countermeasures: to open up the software outsourcing market at home and abroad, to train suitable talents for software outsourcing, and to promote the close cooperation among related enterprises. Building regional brand awareness and optimizing the environment of software outsourcing industry in order to improve the comprehensive competitiveness of software outsourcing in Nanjing.
【学位授予单位】：江苏大学
【学位级别】：硕士
【学位授予年份】：2010
【分类号】：F224;F426.672

【引证文献】