手机媒体中的动画特性研究

发布时间：2018-04-05 05:01

本文选题：手机媒体　切入点：数字动画　出处：《齐齐哈尔大学》2012年硕士论文

【摘要】：手机媒体，是继报纸媒体、电视媒体、广播媒体、网络媒体之后，被世人称为“第五媒体”的新媒体，由于其融合了其他媒体的优势，并以其独特的移动性、交互性特征，成为了新媒体时代领军媒体。计算机技术、互联网技术和无线通讯技术三大技术的融合，使数字技术飞速发展。以数字技术为载体的产业也同时迅速发展并壮大，这里尤其以被称之为朝阳产业的动漫产业为代表，并引领着当代文化产业的快速发展。数字动画以其特有的丰富多彩的表现形式备受人们的关注，尤其是受到当代年轻人的喜爱。而数字动画与手机媒体的结合，使得手机媒体的通信功能被逐渐淡化，而结合了各种“文化资源”与最新的数字技术的娱乐功能和服务功能成为了手机媒体焦点。本文首先对手机媒体进行简要的概述，从媒介角度、媒体角度、技术角度和商业价值角度明确了手机媒体的概念。对手机媒体的发展状况做了简单的总结，从中可以看出手机媒体发展的基本脉络。通过对具体数据的分析，，对手机媒体的当前的使用状况给与说明。其次通过对与手机和动画相关概念的对比分析，界定了本文所研究的手机动画这一概念的内涵，明确了本文的研究内容。对影视动画制作流程的简单介绍，是为了对手机媒体中的数字动画的阐述做铺垫。对于手机中数字动画的特性的分析是本文的重点，通过与传统影视动画的对比，从表现形态、生产方式、传播方式、欣赏方式、动画内容、产业划分等方面对手机动画的特性给与阐述和探讨。之后从几个方面提出了手机动画的不足之处。结合手机动画的特性以及不足的分析，提出的几点有关手机动画在制作中应该注意的几点问题及建议，对手机媒体中数字动画的制作以及数字动画在手机媒体上的发展方向有一定的参考价值。以交互性、移动性为特点以娱乐服务及信息服务为目的的手机媒体逐渐得到普及，并备受年轻人的喜爱，数字动画在手机媒体中应用领域的拓宽，也使得传统动画的艺术的内涵在扩大，动画艺术的表现形式会更加完善和丰富，也给动漫产业的发展带来了无限商机。
[Abstract]:The mobile phone media, after the newspaper media, television media, broadcast media, network media, is called the "fifth media" by the world. Because it combines the advantages of other media, and with its unique mobility, interactive characteristics,Become the new media era leading the media.The combination of computer technology, internet technology and wireless communication technology makes digital technology develop rapidly.Digital technology as the carrier of the industry is also rapidly developing and growing, here is called the sunrise industry of animation industry as a representative, and lead the rapid development of contemporary cultural industry.Digital animation has attracted much attention for its rich and colorful forms, especially among young people.With the combination of digital animation and mobile media, the communication function of mobile media is gradually desalinated, and the entertainment function and service function of the combination of various "cultural resources" and the latest digital technology become the focus of mobile media.Firstly, this paper gives a brief overview of mobile media, and clarifies the concept of mobile media from media, media, technology and commercial value.The development of mobile media to do a simple summary, from which we can see the basic development of mobile media.Through the analysis of specific data, the current use of mobile media to explain the situation.Secondly, by comparing and analyzing the concepts related to mobile phone and animation, this paper defines the connotation of the concept of mobile phone animation studied in this paper, and clarifies the research content of this paper.The brief introduction to the production process of film and television animation is to lay the groundwork for the elaboration of digital animation in mobile media.The analysis of the characteristics of digital animation in mobile phone is the focus of this paper, through the comparison with traditional film and television animation, from the form of expression, the mode of production, the way of dissemination, the way of appreciation, the content of animation,Industry division and other aspects of mobile phone animation characteristics to be elaborated and discussed.After that, it puts forward the shortcomings of mobile animation from several aspects.Based on the analysis of the characteristics and shortcomings of mobile phone animation, this paper puts forward some problems and suggestions that should be paid attention to in the production of mobile phone animation.It has certain reference value for the production of digital animation in mobile media and the development direction of digital animation in mobile media.Mobile media, characterized by interactivity and mobility, which aims at entertainment services and information services, has been gradually popularized and loved by young people, and the application of digital animation in mobile media has been broadened.It also makes the connotation of traditional animation art expand, and the expression form of animation art will be more perfect and rich, which also brings unlimited business opportunities to the development of animation industry.
【学位授予单位】：齐齐哈尔大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：J218.7

【引证文献】