文化产业的振兴催生文化产业学科的发展

发布时间：2019-02-25 18:23

【摘要】：鹏城五月,多彩缤纷。群贤毕至,荔园飘香。来自国内外高校文化产业研究界、实业界的30多名专家学者和业界精英齐聚深圳大学,共同探讨新世纪高校文化产业的发展问题,成为第六届中国(深圳)国际文化产业博览交易会深圳大学分会场一道独特的学术风景。深圳大学文化产业资源丰富,是文博会目前30个分会场中唯一设在高校的分会场。近年来,深圳大学积极推进文化产业的人才培养、科学研究和产业开发,全校有文化创意产业相关学科、专业的教师300多人,开设了美术、设计、建筑、广告、动漫、音乐、表演艺术等多个专业,积极推进各类原创优秀艺术作品的创作与开发。以"学术.高端.原创"为特色,以"创新.创意.创业"为定位,深圳大学的文化产业已逐步形成由美术部落、设计部落、传媒部落、建筑部落、演艺部落、影视部落等为主体的创意集群。去年深圳大学成立了文化产业研究院,一年来,研究院先后承担了省市一批项目,举办了多次论坛、演讲活动,申报获得了深圳市文化产业教学与培训基地,目前正协同相关学院积极建设文化产业管理的硕士方向及本科专业,并全力打造国家级的"文化产业科研创新平台",力争在华南地区文化产业学科建设版图上占有重要一席。今年文博会期间,深圳大学分会场举办了以"创新.创意.创业:高校文化产业发展"为主题的学术论坛,集中研讨新世纪以来国内外高校文化产业发展的成功经验及发展路向,特别是就高校文化产业学科建设和人才培养问题展开了广泛而深入的研究。应该说,这既是一个理论话题,更是一个实践命题。随着国家《文化产业振兴规划》、广东省建设"文化强省"及深圳市打造"文化产业龙头大市"等战略举措的实施,高校文化产业学科建设和创新面临新的发展机遇。怎样看待高校在国家文化产业发展中的地位,高校应该如何为文化产业的创新作出贡献,如何培养创新型文化产业人才,如何推动文化产业与大学生创业的结合,如何走出富有校本特色的文化产业和学科发展之路,这些问题的解决可能并非一朝一夕,但学术界与产业界的交流与对话,必将为推动我国高校文化产业学科的创新与发展提供宝贵启示。我们整理出部分专家的发言,刊发于此,以飨读者,同时也期望聆听更多学者对于这一问题的新见解。
[Abstract]:Pengcheng May, colorful. The group of wise people, Liyuan fragrance. More than 30 experts and scholars and industry elites from domestic and foreign cultural industry research circles and business circles gathered in Shenzhen University to discuss the development of cultural industry in colleges and universities in the new century. Become the sixth China (Shenzhen) International Cultural Industry Expo and Trade Fair Shenzhen University Branch a unique academic landscape. The cultural industry of Shenzhen University is rich in resources, which is the only one in the 30 branches of the Expo. In recent years, Shenzhen University has actively promoted the cultivation of talents, scientific research and industrial development of the cultural industry. There are more than 300 professional teachers in the relevant disciplines of cultural and creative industries in the university. They have set up art, design, architecture, advertising, animation, music, and so on. Performing arts and other professional, actively promote the creation and development of all kinds of original excellent art works. With the words "academic." High end. Original "for the characteristics, to" innovation. Creativity. As the orientation of "Entrepreneurship", the cultural industry of Shenzhen University has gradually formed a creative cluster of art tribes, design tribes, media tribes, architectural tribes, performing arts tribes, film and television tribes and so on. Last year, Shenzhen University established the Cultural Industry Research Institute. Over the past year, the Institute has undertaken a number of projects in the provinces and cities, held a number of forums, gave speeches, and declared that it has won a teaching and training base for the cultural industry in Shenzhen. At present, we are working with the relevant colleges to construct the master's direction and undergraduate specialty of cultural industry management, and make every effort to create a national-level "cultural industry scientific research innovation platform", and strive to occupy an important seat in the construction of cultural industry discipline in South China. During this year's Cultural Fair, Shenzhen University held a conference hall to "innovation." Creativity. The academic forum on "Entrepreneurship: the Development of Cultural Industry in Colleges and Universities" focuses on the successful experiences and development directions of the development of cultural industries in colleges and universities both at home and abroad since the new century. In particular, extensive and in-depth research has been carried out on the subject construction of cultural industry and the cultivation of talents in colleges and universities. It should be said that this is not only a theoretical topic, but also a practical proposition. With the implementation of such strategic measures as the National Plan for the Revitalization of the Cultural Industry, the construction of the "strong Culture Province" in Guangdong Province and the Building of the "leading City of the Cultural Industry" in Shenzhen, the construction and innovation of the discipline of the cultural industry in colleges and universities are facing new opportunities for development. How to treat the position of colleges and universities in the development of national cultural industry, how to contribute to the innovation of cultural industries, how to train talents of innovative cultural industries, how to promote the combination of cultural industries and college students' entrepreneurship, How to get out of the school-based cultural industry and discipline development, these problems may not be solved overnight, but the academic and industrial exchanges and dialogue, It will provide valuable inspiration for promoting the innovation and development of cultural industry disciplines in colleges and universities in China. We collate some of the experts' speeches and publish them here for readers, while also looking forward to listening to more scholars' new insights on the issue.
【作者单位】：中国传媒大学文化产业研究院;
【分类号】：G124

【相似文献】