平面广告设计中异化经典形象图形创意研究

发布时间：2019-06-15 17:30

【摘要】： 从发现平面广告设计中的异化经典形象图形创意入手,对异化经典形象图形创意相关的概念和理论进行梳理,提出本课题的研究方向。结合当代艺术流派发展及平面广告设计发展,进行相关课题的回顾及溯源研究,认定异化经典形象图形创意课题研究的价值。对异化经典形象图形创意类型进行分类细化整理;对异化经典形象图形创意的创作方法进行理论归纳;对异化经典形象图形创意的文化意义结合典型案例进行分析。
[Abstract]:Starting with the discovery of the graphic creativity of the dissimilated classical image in the graphic advertising design, this paper combs the concepts and theories related to the graphic creativity of the dissimilated classical image, and puts forward the research direction of this subject. Combined with the development of contemporary art schools and graphic advertising design, the review and traceability of related topics are carried out, and the value of the research on graphic creativity of dissimilated classical images is determined. This paper classifies and refines the creative types of alienation classical image graphics, sums up the creative methods of alienation classical image graphics creativity theoretically, and analyzes the cultural significance of alienation classical image graphic creativity combined with typical cases.
【学位授予单位】：苏州大学
【学位级别】：硕士
【学位授予年份】：2010
【分类号】：J524.3

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