无装饰包装设计研究与应用

发布时间：2018-03-06 04:36

本文选题：包装　切入点：装饰　出处：《北京印刷学院》2009年硕士论文　论文类型：学位论文

【摘要】： 本课题围绕包装和装饰之间的关系、功能与装饰之间的关系,从装饰的本质出发,研究无装饰的内涵和特征,从纵横两个方向综述无装饰包装课题的研究背景,归纳无装饰包装研究的理论基础和设计方法,贯穿的主线是无装饰在包装中的应用。本课题旨在从形和意两个角度探讨装饰之“道”和实用之“器”的辩证联系：从造型之初和意象形成探究装饰的意境；从平面二维、三维立体和多维感官重塑包装形象；最终探讨无装饰设计对现代设计的启示。本课题提出无装饰是从现实的“有无”的转化推出抽象的“有无”的转化,它超越传统意义的装饰,追求“形无意、意无形”的境界；诉诸无装饰包装即是将装饰之“道”与实用之“器”融为一体,从宜饰而饰达到宜人而饰的无装饰境界。本课题研究的核心是解析装饰与结构之间对立又融合的关系,寻找两者的制衡点,摈弃了传统装饰的附属性质,将理性的分析融入感性的因素之中,使设计最终成为因思考而设计,追求从感知到知觉的灵动,表现内化文化元素,体现装饰的本质从“宜饰而饰”到“宜人而饰”的转变,设计最终是为人的设计。
[Abstract]:This topic revolves around the relation between packaging and decoration, the relationship between function and decoration, from the essence of decoration, studies the connotation and characteristics of unadornment, summarizes the research background of undecorated packaging from vertical and horizontal directions. The theoretical basis and design methods of the research on undecorated packaging are summarized. The main line that runs through is the application of unadornment in packaging. This subject aims to discuss the dialectical connection between "Tao" and practical "instrument" of decoration from the angle of form and meaning: to explore the artistic conception of decoration from the beginning of modeling and image, and to explore the artistic conception of decoration from two dimensions of plane. Three-dimensional and multi-dimensional sensory reconstruction packaging image; finally discusses the enlightenment of non-decorative design to modern design. This subject puts forward that no decoration is an abstract transformation of "having or not" from the transformation of reality, which transcends the traditional meaning of decoration and pursues the realm of "form is unintentional, meaning invisible"; To resort to unadorned packaging is to combine the Tao of decoration with the practical "apparatus", and to achieve the realm of unadornment from the appropriate decoration to the decoration. The core of this research is to analyze the relationship between decoration and structure, which is opposite and fusion. Looking for the checks and balances of the two, abandoning the subsidiary nature of traditional decoration, integrating the rational analysis into the perceptual factors, making the design finally become the design because of thinking, pursuing the intelligent movement from perception to perception, and expressing the cultural elements of internalization. To reflect the essence of decoration from "decoration and decoration" to "pleasant and decorated" transformation, the design is ultimately a human design.
【学位授予单位】：北京印刷学院
【学位级别】：硕士
【学位授予年份】：2009
【分类号】：J524.2

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