中西方针织毛衫装饰设计研究

发布时间：2018-04-03 14:02

本文选题：针织毛衫　切入点：中西方　出处：《江南大学》2011年硕士论文

【摘要】：近年来,针织类服装在整个服装领域占据了越来越重要的地位。随着纺纱织造整理等技术的发展,针织服装的外观表现形式日渐丰富,由功能性为主的传统针织服装逐渐向款式新颖、外形美观、色彩丰富的装饰性针织服装发展。但是我国针织服装设计较西方服装品牌来讲略显单调,大多采用常规手法或略作改良,技术性及创新性设计不足。通过比较分析中西方针织毛衫装饰设计的异同点,对于促进我国毛衫业由“毛衫大国”向“毛衫强国”转变,提高毛衫产品的附加值,实现针织毛衫的品牌战略发展路线,具有重要意义。本论文以“针织毛衫的装饰设计”为主线,依据针织毛衫及针织毛衫的装饰设计特征,从服装设计美学和中西方针织毛衫品牌毛衫装饰设计入手,进行系统的比较分析研究。课题研究涉及到服装美学、服装人体工程学、色彩心理学及毛衫编织工艺等学科原理,通过对比和图文并茂的形式,对中西方针织毛衫的装饰设计特点进行了比较分析,并根据比较结果,得出国内毛衫装饰设计的现状和创新发展策略。其中,中西方毛衫装饰设计的比较分析数据来源,是以中西方各知名毛衫品牌近三季热销毛衫中的数百件产品为研究依据,采取对比和抽样调查法进行数据量化比较分析。论文首先对国内针织毛衫的历史与现状进行综述,并对针织毛衫及毛衫的装饰设计特征进行了系统的整理分析,阐述了形式美法则等相关服装设计理论在针织毛衫装饰设计中的应用体现。其次,文章从毛衫的面料造型、色彩、组织结构、附加装饰以及生态设计方面,遵循形式美法则,通过抽样调查法进行量化比较分析,结合市场调查,对中西方知名品牌毛衫的各装饰要素设计进行了系统的比较分析研究。通过对中西方品牌针织毛衫装饰设计的抽样调查分析研究,国内外品牌针织毛衫装饰设计在面料的选取、造型装饰、组织结构创新、色彩装饰、附加装饰手法等方面存在一定的差异性。针对我国针织毛衫装饰设计存在的一些问题和缺陷,结合设计实践,总结并提出了,国内外形势下针织毛衫装饰设计的创新发展策略。最终得出本论文结论,力求提高我国针织毛衫装饰设计的水平,为促进我国针织毛衫业的发展,提供一些具体的理论和实践参考意见。
[Abstract]:In recent years, knitted clothing occupies a more and more important position in the whole clothing field.With the development of spinning and weaving finishing technology, the appearance of knitted clothing is becoming more and more abundant, and the traditional knitted garment with function as the main function is gradually developing into decorative knitted clothing with novel style, beautiful appearance and rich color.However, the design of knitted clothing in our country is slightly monotonous compared with western clothing brands, and most of them adopt conventional methods or slightly improve, and lack of technical and innovative design.Through the comparative analysis of the similarities and differences between Chinese and western knitting sweater decoration design, it can promote the transformation of China's sweater industry from "big country of sweater" to "strong country of sweater", improve the added value of sweater products, and realize the brand strategic development route of knitted sweater.It is of great significance.This paper takes "the decorative design of knitted sweater" as the main line, according to the decorative design characteristics of knitted sweater and sweater, starting with the aesthetics of clothing design and the decoration design of Chinese and western sweater brand, carries on the systematic comparative analysis and research.The subject involves the principles of clothing aesthetics, garment ergonomics, color psychology and sweater weaving technology. Through comparison and illustration, the decorative design characteristics of Chinese and western knitted sweaters are compared and analyzed.According to the comparison results, the present situation and innovative development strategy of woolen sweater decoration design in China are obtained.Among them, the data source of comparative analysis of Chinese and western sweater decoration design is based on hundreds of popular sweaters sold by famous Chinese and western sweater brands in the past three seasons. The comparative analysis and sampling survey method are adopted to carry out quantitative data comparison and analysis.Firstly, the history and present situation of knitted sweaters in China are summarized, and the decorative design features of knitted sweaters and sweaters are systematically analyzed.This paper expounds the application of formal beauty principle and other related clothing design theory in knitting sweater decoration design.Secondly, from the aspects of fabric modeling, color, organizational structure, additional decoration and ecological design of woolen sweaters, the article follows the rule of formal beauty, carries out quantitative comparative analysis through sampling survey, and combines with market research.This paper makes a systematic and comparative study on the design of the decorative elements of the famous Chinese and western brands woolen sweaters.Through the sample investigation and research on the decoration design of Chinese and western brands knitted woolen sweaters, the decorative design of knitted sweaters at home and abroad has been studied in the aspects of fabric selection, modeling decoration, organizational structure innovation, color decoration, etc.Additional decoration techniques and other aspects there are certain differences.In view of some problems and defects existing in the decoration design of knitted sweater in our country, combined with the design practice, this paper summarizes and puts forward the innovative development strategy of the decoration design of knitted sweater under the situation at home and abroad.The conclusion of this paper is to improve the design level of knitted sweaters in China and to provide some theoretical and practical references for promoting the development of knitting sweaters industry in China.
【学位授予单位】：江南大学
【学位级别】：硕士
【学位授予年份】：2011
【分类号】：TS941.2

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