现代城市商业街店面装饰研究
发布时间：2019-04-21 14:07
【摘要】：我们生活在一个逐渐城市化和现代化的时代,社会发展越来越迅速,商业街在城市中占的比重逐渐增大,成为一个城市展现其自身魅力的重要场所,是一个城市塑造自我形象的重要聚集地。然而,当今商业街却面临着逐渐浮躁和低俗的危险,使我们的生活环境越来越病态,给我们的生活、工作和学习带来消极的影响。我们置身在一条商业街上,首先感受到的是周身琳琅满目的店面装饰,店面的形象成为一个城市的重要组成部门,它汇集了视觉环境艺术的特征,它的外观造型、色彩、材料、风格也与商业街的建筑风格、街道特色、城市文化有着紧密的联系。然而,现代人们在店面装饰时往往忽视了这一点,对于自己的店面或是没有审美装饰意识或是只追求其装饰的个性而忽视它的整体性,使得整个商业空间变得越来越混乱。本文在笔者查阅了大量的资料和经过了反复的实地考察以后,通过对现代城市商业街店面装饰的一些浅薄的分析,试图找到解决问题的办法,并呼吁社会各界人士共同来关注这个话题,最终的目的是为了树立城市的高度现代化、科技化、文明化和人文化的视觉形象,给人们创造一个舒适和谐的购物娱乐环境,建立富于城市特色的商业街氛围。
[Abstract]:We live in an era of gradual urbanization and modernization, social development is becoming more and more rapid, the proportion of commercial streets in the city is gradually increasing, and it has become an important place for a city to show its own charm. It is an important gathering place for the city to shape its self-image. However, today's commercial streets are facing the danger of gradually impetuous and vulgar, which makes our living environment more and more morbid, and brings negative influence to our life, work and study. We are in a commercial street, the first thing we feel is the dazzling decoration of the storefront, the image of the storefront becomes an important component of the city, it brings together the characteristics of the visual environment art, its appearance, shape, color, materials, Style is also closely related to the architectural style, street characteristics and urban culture of the commercial street. However, the modern people often ignore this point when they decorate the storefront. The whole commercial space becomes more and more confused because they either have no aesthetic decorating consciousness or only pursue the individual character of the decoration and ignore the integrity of the whole business space. In this paper, after consulting a large number of materials and after repeated on-the-spot visits, through some shallow analysis of the storefront decoration of the modern urban commercial street, the author tries to find a solution to the problem. And appeal to people from all walks of life to pay attention to this topic together, the ultimate goal is to establish a high degree of modernization, science and technology, civilization and human culture of the visual image of the city, to create a comfortable and harmonious shopping and entertainment environment for people. Set up a commercial street atmosphere full of urban characteristics.
【学位授予单位】：青岛理工大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：TU247.2
本文编号：2462274
[Abstract]:We live in an era of gradual urbanization and modernization, social development is becoming more and more rapid, the proportion of commercial streets in the city is gradually increasing, and it has become an important place for a city to show its own charm. It is an important gathering place for the city to shape its self-image. However, today's commercial streets are facing the danger of gradually impetuous and vulgar, which makes our living environment more and more morbid, and brings negative influence to our life, work and study. We are in a commercial street, the first thing we feel is the dazzling decoration of the storefront, the image of the storefront becomes an important component of the city, it brings together the characteristics of the visual environment art, its appearance, shape, color, materials, Style is also closely related to the architectural style, street characteristics and urban culture of the commercial street. However, the modern people often ignore this point when they decorate the storefront. The whole commercial space becomes more and more confused because they either have no aesthetic decorating consciousness or only pursue the individual character of the decoration and ignore the integrity of the whole business space. In this paper, after consulting a large number of materials and after repeated on-the-spot visits, through some shallow analysis of the storefront decoration of the modern urban commercial street, the author tries to find a solution to the problem. And appeal to people from all walks of life to pay attention to this topic together, the ultimate goal is to establish a high degree of modernization, science and technology, civilization and human culture of the visual image of the city, to create a comfortable and harmonious shopping and entertainment environment for people. Set up a commercial street atmosphere full of urban characteristics.
【学位授予单位】：青岛理工大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：TU247.2
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